Sinch's Enhanced RCS Campaign Features Transform Customer Engagement Strategies

Sinch Revolutionizes Customer Engagement

In a significant move for customer communication, Sinch AB (publ) has officially introduced new capabilities for RCS (Rich Communication Services) campaigns on its innovative Sinch Engage platform. The announcement comes ahead of the HubSpot INBOUND’s Partner Day, set to take place in San Francisco on September 2, 2025, where Sinch will highlight the seamless integration of real-time AI with advanced messaging features designed to enhance the customer journey.

Julia Fraser, Executive Vice President of the Americas at Sinch, emphasizes that the future of customer engagement is centered around dynamic communication, stating, "Intelligent, timely, and deeply personal conversations are now essential to successful customer interactions." This approach aims to equip HubSpot partners with the necessary tools to lead in this evolving industry.

Key Features of the Sinch Engage Platform

The Sinch Engage platform has integrated RCS technology, which facilitates interactive and branded mobile experiences that extend far beyond traditional SMS capabilities. This leap into next-generation messaging allows businesses to create a more engaging customer experience, meeting the rising demand for real-time and personalized communication. These advancements are particularly important in a fast-paced market where customer expectations continue to evolve.

During her presentation titled "Win More with AI and Next Gen Messaging," Julia Fraser will provide insights into leveraging these cutting-edge technologies for business growth. The session is set for September 2 at 3:00 PM PT. Partners are encouraged to engage actively with these innovations to better connect with their customers and foster meaningful dialogues.

Integration with HubSpot

The partnership between Sinch and HubSpot is proving to be beneficial for both companies. Sinch Engage is recognized as an essential app within the HubSpot marketplace and is a certified co-innovation partner, solidifying Sinch’s position in the customer engagement landscape. By merging the capabilities of AI with rich messaging formats, businesses can harness the power of personal communication, enabling growth through trusted interactions.

With features like RCS, brands can create personalized experiences that resonate with their audience, ensuring that every touchpoint is a chance for authentic connections. As customer expectations become more sophisticated, businesses that embrace these technologies will undoubtedly have a competitive edge.

Staying Ahead in Customer Engagement

The announcement of new RCS capabilities signifies Sinch's commitment to innovation in communication technologies. By providing businesses with the tools necessary to facilitate personalized interactions, Sinch enables them to enhance customer loyalty and drive growth. With the integration of AI and RCS into the customer engagement framework, organizations are well-positioned to navigate the future of communications.

For more details about these offerings, attendees at HubSpot Inbound or those interested can find comprehensive information on Sinch’s website at www.sinch.com. This advancement marks a progressive step in redefining how businesses connect with their customers in an increasingly digital world.

For inquiries regarding this news, please reach out to Janet Lennon, the Director of Global PR Communications at Sinch, via email or phone.

Contact Information:
Email: [email protected]
Phone: +1-206-914-6175