#Japan #Tokyo #Business Growth #YouTube #Seminars

Unraveling YouTube for Business: Effective Strategies for Success

In an era where companies are exploring digital marketing avenues, YouTube has emerged as a prominent platform. However, there's a prevailing stereotype that adheres to the notion: 'more views equal more success.' This mindset, referred to as the 'view count curse,' has left many businesses battling issues like inadequate viewership and stagnated subscriber growth. Are these metrics the ultimate indicators of success for corporate YouTube channels?

Transitioning from Views to Value

Unlike traditional YouTubers who thrive on ad revenue, businesses should focus on achieving 'sales' and 'inquiries' beyond mere visibility. The recent trend of leaning heavily into entertainment to chase higher view counts often alienates the target audience, resulting in missed business opportunities.

Enter the upcoming workshop hosted by Kenji Araya, CEO of Kenji Advisory Co., Ltd., on February 10, 2026. With years of experience in assisting small to mid-sized enterprises in harnessing YouTube's potential, the session promises to provide valuable insights on transitioning from this outdated obsession with viewership.

Workshop Highlights

• - Understanding the Mechanics Behind Sales Without Views: Learn how some businesses manage to boost sales despite low views and the mechanics that drive this phenomenon.
• - Building Asset-Based Channels: Get to grips with effective video architectures that effectively communicate your philosophy and vision while instilling trust with customers.
• - Focusing on Total Watch Time: Shift your attention towards metrics that matter, specifically how to engage your audience's available time and foster a loyal fan base.
• - Designing Smooth Customer Journeys: Master the art of creating seamless transitions from video views to your website, inquiries, and ultimately purchases.

Details of the Workshop

• - Event Name: "Evaluating Your Corporate YouTube Strategy: Escape from the ‘View Count Curse’!"
• - Date: February 10, 2026, from 7:00 PM to 10:00 PM
• - Target Audience: Business Owners
• - Participation Fee: Actual expenses for social gathering (initial trial participation available for community members only)
• - Capacity: Varies by venue
• - Registration URL: https://luma.com/0sthpcjf

Venue Locations

• - Tokyo Main Venue: Bld. 1, Shiodome, Hamarikyu Bldg, 1-2-3 Kaigan, Minato, Tokyo
• - Hyogo Venue: Ashiya Snack, Hyogo Prefecture
• - Ibaraki Venue: Tsukuba Tribeca, Ibaraki Prefecture
• - Osaka Venue: To be disclosed individually to applicants.

Speaker Profile

Yuuichi Takashima, Web Director at DIA Inc.
As a professional adept at managing corporate YouTube channels and casting, Takashima has recognized that the true contributor to client growth is not transient view counts, but total watch time - a metric that holds the key to client engagement. He advocates the idea that corporate YouTube channels should serve as video-centric homepages that precisely convey brand philosophy, product offerings, and purchasing pathways.

Closing Thoughts

Don’t miss the chance to reimagine your approach to YouTube marketing. Join the community of like-minded business leaders seeking to foster growth through effective social media strategies. Gather insights, improve collaboration, and redefine what success means for your business on platforms like YouTube.
Join us to explore sustainable and effective strategies that drive sales and customer loyalty long-term!