DFSK Accelerates Global Expansion with Right-Hand-Drive E5 PLUS
On June 19, 2026, DFSK, a brand known for its new energy vehicles under the SERES Group (HKEX: 09927), made headlines at the 2026 International Automotive Supply Chain Expo in Hong Kong by launching the right-hand-drive (RHD) version of their E5 PLUS model. This introduction is pivotal as DFSK aims to broaden its footprint in international markets.
A Strategic Move in Global Markets
The unveiling of the RHD model is not just a mere product expansion; it signifies DFSK's evolution into a global provider of intelligent and eco-friendly mobility solutions tailored to local market demands. This movement follows the successful reception of the E5 PLUS model in regions such as North Africa and South America, marking another critical step towards international growth.
President Amy Gong expressed enthusiasm regarding the E5 PLUS, stating that it represents the beginning of a comprehensive revitalization of their product lineup. "We will continue to enhance our technological capabilities and intelligent innovations to provide increasingly competitive products and services to customers, delivering smarter and greener mobility experiences worldwide,” she said.
Designed for Right-Hand Traffic
The E5 PLUS model is aimed at addressing the needs of modern family mobility on a global scale. Equipped with the SERES Super Hybrid System, this innovative vehicle tailors its driving modes to varying road conditions, offering both efficiency and reliability with a combined range of up to 1,200 km per WLTP standard.
The RHD version is enhanced with driver assistance systems, including five millimeter-wave radars and 22 sensors, complemented by a 540-degree panoramic camera system. This sophisticated equipment not only increases convenience but also ensures safety in everyday commutes, even in challenging driving conditions.
Recognizing the specific requirements of right-hand driving markets, especially in Southeast Asia, the E5 PLUS RHD has been specially optimized for local driving conditions and user preferences. Features such as Lane Centering Control (LCC) and Adaptive Cruise Control (ACC) have been tailored to suit local traffic patterns. Furthermore, voice commands and user interface logic have been adjusted to align with regional customs.
To enhance user experience further, the infotainment system now supports traditional Chinese for Hong Kong users, as well as Thai, Indonesian, Malay, and Vietnamese. Additionally, the vehicle's connected ecosystem offers smooth compatibility with systems like CarPlay and Spotify, enriching the overall user experience.
Market Launch and Future Prospects
The E5 PLUS RHD is set to enter various markets, including Indonesia and Hong Kong, offering a compelling blend of intelligent technologies, practicality, and affordability to customers.
Guided by principles that focus on accessible technologies, environmental innovations, and continuous advancement, DFSK is not only committed to automotive technological development but also to building a stronger ecosystem that creates value for customers and communities alike. The brand aims to make intelligent mobility solutions more accessible to a broader customer base, significantly contributing to the evolution of transportation through smarter, more comfortable, and efficient transit solutions that meet the dynamic needs of modern families.
In support of this vision, DFSK actively enhances its global partnerships through long-term collaborations and comprehensive support. Moreover, the company has implemented a new global service framework designed to foster quality management, professional talent development, an efficient parts network, and a digital service platform, all aimed at exceeding customer expectations.
With its refreshed identity, expanding product portfolio in the realm of new energies, and stronger service commitments, DFSK is well-positioned to strengthen its presence in international markets while playing an increasingly vital role in shaping the future of global sustainable mobility.
About DFSK
Founded in 2003, DFSK is dedicated to manufacturing passenger and commercial vehicles, offering modern mobility solutions to customers worldwide. The brand has delivered over five million vehicles to more than 70 countries and regions. Through continuous innovation, DFSK is rapidly transforming into an automotive brand focused on new energy vehicles and intelligent technologies.
For more information, visit
www.dfsk.com.
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