The Messi Experience World Tour Begins Its U.S. Journey in Chicago

The Messi Experience Officially Launches in Chicago



On July 4, 2025, Chicago welcomed the highly anticipated "The Messi Experience World Tour", an immersive exhibition dedicated to celebrating the journey of Leo Messi, one of soccer's greatest icons. This inaugural event in the United States takes place in the vibrant Logan Square neighborhood, where guests can explore the legacy of Messi until October 2025.

The experience, produced by Ryve Aone Agency in collaboration with PRIMO Entertainment, promises to be a multidimensional celebration of Messi's profound impact on soccer, blending cutting-edge interactive technology with compelling visual design. Visitors will have the opportunity to dive deep into Messi's backstory, from his early days in Rosario, Argentina, where his exceptional talent first blossomed, to his ascendancy to global football stardom.

Sebastian Diericx de ten Hamme, Leading Partner at Ryve Aone Agency, highlighted that this project extends beyond the realm of soccer. "It embodies creativity, dedication, and the universal power of connection," he stated. The agency's commitment to attracting fans from diverse backgrounds resonates strongly in Chicago's eclectic artistic culture, making this opening even more significant.

Key partners, including PACO Collective and the Chicago Fire soccer team, have played a pivotal role in making this exhibit a reality. In particular, the exhibition features a unique mural by renowned graffiti artist Miguel Aguilar, also known as Kane One. This mural not only pays homage to Messi's remarkable journey but also serves as a canvas reflecting Chicago's rich street art heritage. Aguilar believes that Messi's story of resilience shares parallels with many communities, stating, "Bringing that to life through graffiti in this space feels like a full-circle moment."

In addition to the immersive environment, the exhibition presents a range of exclusive merchandise, including limited-edition items, with proceeds from mural-themed products directly benefiting the Graffiti Institute. This organization works to provide local youth with educational opportunities in street art, thus underlining the commitment to community engagement.

Tickets for The Messi Experience can now be purchased at www.themessiexperience.com/chicago. The experience operates daily from 9 AM to 9 PM, with the last entry at 9 PM and doors closing at 10:30 PM. Attendees are encouraged to visit the website for updates on hours and ticket availability.

Follow @TheMessiExperience on Instagram and Facebook for live updates, behind-the-scenes content, and announcements about community programming. This project not only celebrates Messi's storied career but also highlights the rich cultural tapestry of Chicago, ensuring that both soccer enthusiasts and art lovers alike find something to appreciate.

About Ryve Aone Agency


Ryve Aone Agency differentiates itself as a FIFA-licensed sports management firm specializing in various aspects, including player representation, transfers, and sponsorships. With over two decades of experience, they have successfully brokered deals with prestigious clubs like Real Madrid and Boca Juniors, as well as collaborated with national teams across continents.

About PRIMO Entertainment


PRIMO Entertainment stands as a premier company operating in both the U.S. and Latin America, boasting a portfolio that includes collaborations with high-profile artists and internationally recognized exhibitions. The Miami-based firm is known for its impressive track record in producing major exhibitions and events, making it a key player in the entertainment industry.

Topics Entertainment & Media)

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