S.RIDE® Branches Out into Hokkaido
S.RIDE Inc., headquartered in Minato, Tokyo, is rolling out its taxi app service, S.RIDE®, in Hokkaido starting September 1, 2026. This expansion allows S.RIDE to enhance its service coverage to a total of 13 prefectures across Japan. With over 300 taxis operated by local companies such as Heart Taxi and TAXI NEXT, Hokkaido's users will now have seamless access to reliable transportation options.
Hokkaido: A Hub for Business and Tourism
Hokkaido, and particularly Sapporo, serves as the administrative and economic center of the region. Known for its stunning landscapes and vibrant tourism, Sapporo attracts both domestic and international visitors. The area around Sapporo Station and Odori is densely packed with offices and commercial establishments, making it a prime location for business-related travel as well as leisure. Given the variety of travel demands, the introduction of S.RIDE will cater to both tourists and locals.
Diverse Transit Needs in Sapporo
The bustling districts of Sapporo Station, Odori, and Susukino are vital nodes that connect numerous accommodation options, commercial complexes, and business centers. Taxis are an essential mode of transportation in these areas, facilitating movements for a diverse set of travelers. S.RIDE's entry into this market is expected to meet the growing demand for customizable and efficient transit solutions.
Strengthening Local Partnerships
S.RIDE is committed to expanding its network of partners in the Sapporo area, ensuring a reliable and flexible service for users. This initiative aligns with the company's broader strategy to enhance its presence in regional urban centers throughout Japan, thereby strengthening the ride-hailing network and improving customer convenience nationwide.
About S.RIDE® App
The S.RIDE taxi app integrates cutting-edge AI and IT technology from the Sony Group to offer a user-friendly interface for both personal and corporate clients. Key features include instant booking, ride scheduling, pre-set fares (including fixed prices for airport transfers), and seamless online payments via linked credit cards. The app facilitates a plethora of payment options such as S.RIDE WALLET, and supports expense management programs and electronic receipt issuance via email.
Contact and Further Information
To learn more about S.RIDE, visit
S.RIDE Website. The app is available for download on both the
App Store and
Google Play. For those interested in learning more about the company, their
YouTube channel and various social media profiles provide updates on services and events.
Founded in May 2018, S.RIDE Inc. aims to redefine the taxi industry in Japan through innovative technology. The head office is located at Shiodome City Center, 5F, 1-5-2, Higashi Shinbashi, Minato, Tokyo.
Note: “S.RIDE” is a registered trademark of S.RIDE Inc.