#USA #Qualcomm #Vusion #AI-Native Store

A New Era for Retail: The AI-Native Store

In an impressive collaboration, Vusion and Qualcomm Technologies, Inc. have unveiled a game-changing vision for the retail sector with their latest release, "The AI-Native Store™: The New Operating System for Physical Commerce." This white paper marks a significant shift in the way retail operations and customer interactions are approached, bringing forward a wealth of technology designed to enhance the shopping experience.

The Importance of the AI-Native Store

With the increasing integration of technology in everyday life, modern shoppers are now equipped with BLE-native devices such as smartphones, smartwatches, and earbuds. As consumers expect personalized interactions and support while they shop, it has become vital for retailers to adopt the AI-Native Store model. By tapping into Bluetooth Low Energy (BLE) technology and intelligent shelf-edge systems, stores can significantly improve customer service and operational efficiency.

Bridging the Gap in Retail

Retailers that fail to integrate these systems risk losing touch with their customers. Without BLE and EdgeSense technology, stores are rendered incapable of understanding customer intent and personalizing their shopping experiences. As a result, they become inefficient in engaging potential buyers and struggle to convert interactions into sales.

Revolutionizing Operations

The benefits for retailers adopting the AI-Native Store model are substantial. By implementing this new technology, stores can expect:

• - Improved inventory management with better on-shelf availability
• - Enhanced accuracy in local e-commerce order fulfillment
• - Significant time savings for store associates, averaging 60 to 90 minutes per shift
• - Increased confidence for shoppers when making decisions in the aisle
• - Clear metrics on retail media effectiveness, leading to better marketing strategies
• - A potential increase of 1.5 to 2 points in operating margins

Art Miller, VP and Global Head of Retail at Qualcomm Technologies, emphasizes the transformational power of AI at the edge: "The next era of intelligent computing happens at the edge, and retail is exceptionally positioned to benefit from this shift." This showcases the immense potential AI holds for bringing about fine-tuned interactions within retail spaces.

The Future of Physical Commerce

Vusion's CEO, Thierry Gadou, echoed these sentiments, noting that AI-native stores will fundamentally transform economic models and customer experiences within retail. The introduction of BLE connectivity, EdgeSense analytics, and on-device artificial intelligence will empower retailers to cultivate a more connected and responsive environment.

Together, Vusion and Qualcomm are setting the stage for a new retail infrastructure that promises to be open, scalable, and specifically tailored for AI-native environments. With BLE integral to this experience, retailers can look forward to seamless interactions and comprehensive insights into customer preferences.

Vusion's Commitment to Sustainable Retail

Beyond technology, Vusion is dedicated to building a sustainable retail future through concepts they refer to as Positive Commerce. Their approach not only focuses on technological enhancements but also on a holistic view of business practices that prioritize human-centered design and transparency. Having received a Platinum Sustainability Rating from EcoVadis, Vusion shows their commitment to responsible business practices.

The AI-Native Store concept is not just a leap forward in retail technology; it signals a pivotal transformation in how stores will operate, engage with customers, and adapt to an evolving market landscape. The continuous advancement in areas like IoT and artificial intelligence will be instrumental in shaping the future of shopping.

For a deeper understanding, interested parties can download the full whitepaper here.