Major Furniture Store Begins New Points Service in Tokyo Area

New Points Service Launch at Rooms Taishodo

A hundred years of dedication to enriching lives is taking a new turn at Rooms Taishodo, a renowned furniture and interior store in the Tokyo metropolitan area. Starting June 1, 2026, customers will be able to earn and use V-points, enhancing their shopping experience significantly.

Rooms Taishodo, established in 1912 in Machida, Tokyo, originally began as a small retail store selling stationery and miscellaneous goods. Over the years, the company has grown and adapted to market changes, expanding its product offerings and maintaining its dedication to the local community for over a century. Today, the brand operates multiple stores, focusing on furniture and interior products, as well as home renovation proposals, particularly in Kanagawa and Tokyo.

The guiding principle of the company is “good things, long relationships.” This mantra drives them to curate quality furniture from both domestic and international manufacturers while also developing original products that emphasize longevity and comfort. Their commitment to providing sturdy, reliable products is complemented by a comprehensive service that covers consultations, delivery, installation, and aftercare, ensuring customer satisfaction from start to finish.

The new V-point service will allow customers to earn points with every purchase made at the store. When shopping, customers can simply display their mobile V-card or any other participating V-point card, earning 1 point for every 200 yen spent (including tax). Bonus V-points can also accumulate when payments are made using Sumitomo Mitsui Card, making it an attractive option for those looking to maximize their savings.

Accumulated V-points can be used at Rooms Taishodo at a conversion rate of 1 point equaling 1 yen. This means customers can not only enhance their living spaces with quality furnishings but also benefit from lower costs. Furthermore, these points can be utilized at around 160,000 partner stores across Japan and approximately 100 million Visa-affiliated stores worldwide, adding a significant level of convenience.

Future expansions of this initiative include the introduction of V-point services at event locations and marketplaces, echoing the company’s enduring connection to the community. As such, Rooms Taishodo is committed to evolving its services to meet the diverse shopping scenarios of its customers.

The partnership involving Rooms Taishodo, V-Point Marketing Co., Ltd., and Sumitomo Mitsui Card aims to continuously provide enjoyable and rewarding experiences to countless customers through this new V-point service at Rooms Taishodo. This collaborative effort stands testament to their shared dedication to customer satisfaction and community engagement.

For more details regarding the V-point service specifics, customers can visit the V-Point Marketing website and the Sumitomo Mitsui Card website.