Full Swing and Back Nine Transforming Indoor Golf Experiences for All Players

Revolutionizing Simulator Golf: Full Swing and Back Nine Unite



In an exciting development for golf enthusiasts, two major players in the industry, Full Swing and Back Nine, have teamed up to redefine the indoor golfing experience. This collaboration promises to set a new standard in SIMULATOR GOLF, making it more accessible, engaging, and enjoyable for a wider audience of players.

A Groundbreaking Partnership



Based in Carlsbad, California, Full Swing is renowned for its advanced golf simulator technology that has gained endorsement from professional golfers like Tiger Woods. Meanwhile, Back Nine, a franchise that operates across 42 states, has been rapidly expanding its locations, from just 10 facilities in 2023 to over 100 within two years. Together, these brands are creating a golf platform that is operational 24/7, emphasizing convenience and user experience.

Why This Partnership Matters



Wil Bangerter, CEO and founder of Back Nine, emphasizes that the vision for his company goes beyond rapid growth. It’s designed to leave a lasting impact on the indoor golf market. By combining their resources, Back Nine and Full Swing aim to deliver high-quality indoor golfing experiences that cater to players of all skill levels. The integration of Full Swing’s simulator technology with Back Nine’s setup creates an environment where golf can be played without the usual limitations of time or weather.

Expanding the Reach of Indoor Golf



As part of their collaboration, Back Nine facilities are designed with efficiency in mind, allowing them to provide a premium member experience. Each location features standardized hitting bay designs paired with a proprietary software ecosystem that encompasses booking, gameplay, and performance tracking. This innovative approach has already led to an impressive engagement metric: since its launch, Back Nine venues have recorded over 37 million golf shots.

Leveraging Technology for Engagement



A significant factor in Back Nine's growth trajectory has been its focus on technology. The use of a mobile app allows players to book sessions seamlessly, track their performance, and participate in competitive tournaments, fostering a vibrant community among users. Digital tools are essential for retention, encouraging golfers to stay connected even when they're not at the venue.

Strategic Partnerships Enhancing Visibility



Expansion has also been boosted by collaborative efforts with platforms like GolfNow, enhancing the brand's visibility and simplifying the booking process for users. This partnership not only opens the door to a larger audience but also introduces Back Nine's unique golfing concept to traditional and new golfers alike. To support its growing operations, Back Nine has recently established a corporate headquarters in St. George, Utah, positioning itself for further growth.

Future Prospects



The goals for 2026 include not only further expansion in the U.S. but also international reach with developments underway in Canada, Australia, and the UK. Back Nine is committed to a disciplined rollout strategy, aiming for sustainable growth while continuing to enhance player engagement through technology and innovations.

The Impact of Full Swing Technology



Full Swing continues to be an integral part of Back Nine's success, providing accuracy and reliability in high-traffic environments. The sophisticated performance data from Full Swing’s technology aligns perfectly with Back Nine's operations, ensuring consistent quality across all locations. As the indoor golf market grows, the importance of maintaining high standards for accuracy and experience becomes paramount.

Setting New Standards in Golf Interaction



Jason Fierro, Chief Operating Officer at Full Swing, highlights the direction that both companies are heading towards. The collaboration not only respects the integrity of golf but also makes it more engaging and accessible. This partnership stands as a testament to where the future of indoor golf is heading, paving the way for a more inclusive and exciting golfing community.

In conclusion, the partnership between Full Swing and Back Nine represents a significant shift in the landscape of simulator golf. As they continue to innovate and expand, golf lovers can look forward to improved experiences that bring the joy of the sport closer to everyone, day or night.

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