Strengthening Team Structure for Commercial Growth at NoMy Japan

NoMy Japan, headquartered in Sapporo, Hokkaido, is pleased to announce that its parent company, Norwegian Mycelium AS, based in Oslo, Norway, is reinforcing its structure in anticipation of its next phase of commercial growth. This involves adding specialists in business growth strategies and intellectual property to its team, focusing on the Japanese market.

Business Growth Strategy with Ludovic Reysset

To lead the business growth strategy, NoMy Japan has welcomed Ludovic Reysset, an accomplished professional with over 30 years of experience in driving growth strategies and business transformations within the global food industry. His rich background spans diverse markets in Europe, North and South America, and Asia, making him a true global talent fluent in five languages.

Before joining NoMy, Ludovic served as the Managing Partner of SparkFood, a family office part of SONAE, where he managed a significant plant-based investment portfolio totaling €100 million. He has also driven strategic M&A initiatives and successfully scaled multiple brands. Previously, at Danone, he held key roles such as Global Sales Director for markets including Japan and Brazil, and Managing Director for the Portugal branch, where he led large commercial organizations and drove category growth in various markets.

Ludovic's profound expertise in plant-based, functional, and alternative food sectors, combined with his ability to translate commercial strategies into scalable outcomes, adds tremendous value to NoMy. We are excited to have him on board at this crucial time to accelerate commercialization as we expand our operations in Japan and Europe.

Intellectual Property Strategy with Eran Noah

Additionally, NoMy Japan has appointed Dr. Eran Noah as the Director of Intellectual Property (IP) to expedite the commercialization of innovative fermentation technologies and mycoprotein products. Eran brings over 25 years of scientific expertise alongside 15 years of experience as a global patent attorney, specializing in innovation and IP strategy in the agri-food and alternative protein sectors.

Through his own firm, Noah IP, he has built a world-class intellectual property portfolio, connecting R&D, legal strategies, and business growth. As a global IP mentor at The Good Food Institute (GFI), Eran advises startups worldwide on how to protect IP while scaling innovative technologies and ideas. His strategic, practical approach will further bolster NoMy's expertise in fermentation science, food product development, and commercialization.

Food Development Expert Alessandra Massa

To further solidify our footing in the Japanese mycoprotein market, Alessandra Massa joins as an advisor in culinary development and food product innovation. A gastronomic scientist with a focus on filamentous fungi, she has conducted groundbreaking research at the Basque Culinary Center (BCC) and is dedicated to sustainable protein sources. Alessandra's knowledge and passion align perfectly with NoMy's expanding R&D and product development initiatives.

Together with Alessandra, we will continue to promote the diverse potential and value of protein materials derived from koji (fermented rice) as "delicious, nutritious, and sustainable new protein sources" tailored for the Japanese market.

Oslo Innovation Award 2025

NoMy has also been awarded the prestigious Oslo Innovation Award 2025, recognizing the company's efforts in promoting sustainability and positive social change. This award honors a commitment to establishing Oslo as a world-class innovation hub. The Oslo Innovation Award shares common values regarding sustainability and social transformation, having previously recognized unicorn companies.

Reference resources can be found at Forbes and the official Oslo Innovation Award website.

As NoMy continues to lead in the global food-tech field alongside our new team members, we remain committed to building sustainable food systems and shaping the mycoprotein market in Japan as we drive towards further business growth and tackle societal challenges in 2026.

About Norwegian Mycelium AS

Established in Norway, Norwegian Mycelium AS is a fermentation science company headquartered in Oslo, focused on developing sustainable fungal-based solutions. By leveraging the natural properties of mycelium to convert waste into high-value materials such as mycoprotein through innovative and scalable processes, NoMy aims to produce sustainable protein while promoting a circular economy with reduced waste. Gaining traction from the Japanese market, NoMy Japan was founded in January 2024.