Join the 'Wellness Pet Minutes That Matter Challenge'
As Mental Health Awareness Month unfolds this May, Wellness Pet Company is excited to unveil the 'Wellness Pet Minutes That Matter Challenge' in partnership with Strava, the well-known app focused on fitness enthusiasts. Over an entire month, pet owners and their furry companions are encouraged to engage in meaningful activity together, whether through daily jogs around the neighborhood or adventurous weekend hikes in nature. Research underscores the positive impact of spending quality time with pets on both mental and physical health, making this challenge particularly timely.
Why Join?
The idea behind the challenge is straightforward yet powerful: participants are tasked with logging 250 active minutes alongside their dogs throughout the month. By harnessing the Strava platform – which boasts 150 million users and records over 40 million activities every week – engagement is not only encouraged but rewarded. This initiative aims to highlight the numerous benefits that pets and their owners can experience from regular activity, balanced nutrition, and those cherished moments spent together.
Allison Giorgio, the Chief Marketing Officer of Wellness Pet Company, shared her enthusiasm about the challenge, stating, "Wellbeing is something to be shared between pets and pet parents. Our partnership with Strava is a perfect reminder to dedicate more time to our bonds with our dogs. Movement is not just fun; it significantly enhances our mental and physical health, especially when complemented with high-quality nutrition."
The Challenge Details
Scheduled from May 1 to May 31, 2025, the challenge will invite pet parents across the nation to explore the outdoors and get active. Key aspects of the challenge include:
- - Logging Activity: Participants can track activities through Strava and aim to reach the 250-minute mark together with their four-legged friends.
- - Wellness Pet Run Club: This new digital community within Strava will allow fitness-minded pet parents to share tips, routes, and stories, fostering camaraderie among fellow participants.
- - Exclusive Discounts: Those taking part in the challenge will receive a unique promo code for a $5 discount on Wellness® products from Amazon, reinforcing the connection between proper nutrition and overall wellbeing.
- - Exciting Prizes: Upon completing the challenge, participants will have a chance to win amazing prizes, including a comprehensive Wellness Pet Active Wellbeing package worth $500, featuring $250 in Wellness® products and a $250 Visa Gift Card.
How to Participate
Participating in this initiative is seamless:
1. Head to the 'Wellness Pet Minutes That Matter Challenge' page directly and click 'Join'.
2. Alternatively, search for the challenge in Strava’s Challenge Gallery and sign up there.
3. For further information, do check out
Wellness Pet's official website.
This engaging challenge isn't just about activity; it’s a celebration of the bond between pets and their owners. With the backdrop of Mental Health Awareness Month, Wellness Pet hopes this initiative will inspire more people to embrace the joys of companionship and active living.
About Wellness Pet Company
For over a century, Wellness Pet Company has been dedicated to enhancing the wellbeing of pets through high-quality nutrition. Driven by core values of integrity and craftsmanship, the company strives to create healthy food and treat recipes that are meticulously prepared and sourced. To learn more about Wellness Pet Company's dedication to pets and their owners, please visit
wellnesspetfood.com and connect via social media platforms including TikTok, Instagram, and X (@wellnesspetfood).