The Exciting Highlights from the 2026 Reform Industry Fair in Tokyo

Highlights from the 2026 Reform Industry Fair

On July 29 and 30, 2026, ielove GROUP, a leader in real estate digital transformation (DX), showcased its innovative services at the Reform Industry Fair held at Tokyo Big Sight. This event attracted an impressive total of 16,089 visitors over two days, marking a significant milestone for the company and the industry as a whole.

Event Overview

The Reform Industry Fair is a vital event in Japan's real estate sector, providing a platform for companies to exhibit their latest solutions and network with industry professionals. This year, ielove GROUP set up booth H2-19, located in the zone dedicated to renovated and resale properties, where they presented a range of digital services designed to streamline real estate transactions and management.

Innovative Offerings on Display

Key Services Introduced

- Kimar: A unique platform aimed at improving the property selection experience.
- Smart Confirmation Tool: A mobile service that allows users to verify property details on-the-go.
- Purchasing Management Function: Launched specifically on July 29, this tool enhances procurement efficiency for real estate businesses.

These offerings exemplify ielove GROUP's commitment to advancing the real estate industry through technological innovation. Visitors to the booth engaged with ielove GROUP members, gaining insights into how these tools can improve their transaction processes and overall business efficacy.

Vibrant Booth Experience

This year’s booth was designed with a stylish blue theme, setting it apart from previous fairs. The staff, donned in their iconic yellow t-shirts, created a welcoming and vibrant atmosphere for attendees. The engaging interaction included a feedback survey station, where many visitors provided valuable insights and responses, showcasing the enthusiasm surrounding the solutions presented.

A Welcome Success

The event was a resounding success, with high foot traffic and positive feedback from attendees. ielove GROUP’s presence not only highlighted their innovative tools but also demonstrated the company's significant role in driving digital transformation within the real estate sector. The energy and excitement at the booth reflected the growing interest in technology-driven solutions in real estate management.

About ielove GROUP

Founded in January 2008, ielove GROUP is dedicated to creating a future where everyone can choose a home with confidence. Their mission revolves around enhancing the home selection process, under the guiding principle of "Choose a good home, ielove." With over 50,000 companies utilizing their property sector SaaS products, including ielove CLOUD and ielove BB, they are leaders in promoting digital transformation across the real estate industry.

Notably, ielove GROUP remains committed to neutrality and transparency in the market, refraining from directly entering real estate transactions to ensure a fair platform for all users.