Megumi Sakioka’s Success
2025-04-16 02:17:13

Beauty Expert Megumi Sakioka's YouTube Channel Surpasses 150,000 Subscribers!

Megumi Sakioka's YouTube Triumph



Megumi Sakioka, a seasoned beauty expert and the head of Beauty Asset International, has recently celebrated a major milestone with her official YouTube channel, "Sakimegu Beauty Class." The channel has surpassed 150,000 subscribers and boasts a remarkable 2.5 million total video views, a testament to her growing influence in the beauty industry.

Having developed cosmetic products for 15 years and sold over 60 million units of her signature cleansing balm, Sakioka established her channel in November 2022. Aimed at providing scientifically-backed beauty information grounded in her own experiences as a woman navigating the challenges of aging, she quickly resonated with viewers. In just two years, her subscriber count hit a milestone that speaks volumes about her impact and reach.

Among the multitude of content, one video stands out: "Three Reasons You Won't Look Old," which delves into the importance of bone health in combating sagging skin—an issue many women face as they age. This video alone has garnered over 860,000 views and attracted media attention, highlighting the widespread appeal of her scientifically formulated beauty theories. Watch it here.

Sakioka has also captivated audiences with her skincare routine videos, particularly the winter night skincare routine, which quickly racked up 210,000 views. Her enthusiastic following often leads to a phenomenon dubbed "Sakimegu Buy," where products she recommends sell out rapidly due to the influence of her testimonials. Watch the skincare routine here.

At 30 years old, having plunged into cosmetic development, and now, in her 40s, launching her YouTube career as a beauty expert is an extraordinary journey. In her video discussing the importance of "inner beauty," she connects with viewers across various demographics. This heartfelt message reached 160,000 views in just two months, with comments from fans expressing how inspired they feel by her story and wanting to emulate her.

The total views for her channel have now exceeded 2.5 million, establishing Sakioka as one of the most compelling beauty experts today. She continues to expand her content, offering the latest beauty information and product reviews, reinforcing her role as a trusted source in the industry.

About Megumi Sakioka


Megumi Sakioka is not only a beloved beauty expert but also a cosmetic product developer who leads Beauty Asset International. She is a member of various professional organizations, including the Japanese Cosmetic Technicians Association and the Japanese Anti-Aging Medicine Society. After 1990, Sakioka began to gain recognition in women's magazines for her insights into beauty, fashion, and lifestyle. Her personal struggles with skin issues inspired her to delve deeper into dermatology and cosmetic science.

As the Product Director at DUO since its inception in 2010, she pioneered the cleansing balm category, significantly impacting the market with a bestseller that has achieved over 60 million sales and consistently ranked first on Japan's largest beauty review site, @cosme. Sakioka's commitment to advancing dermatological knowledge at a global level, coupled with her innovative product concepts and genuine approach to beauty, has garnered her immense admiration from both industry professionals and beauty-conscious women. Her YouTube channel, "Sakimegu Beauty Class," is a reflection of her expertise and a platform that continues to grow, celebrating her recent achievement of surpassing 150,000 subscribers.

For more insights and tips, check out her official YouTube channel: Sakimegu Beauty Class



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Topics Consumer Products & Retail)

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