#Japan #Yohji Yamamoto #Shinjuku #Isetan Shinjuku #Gothic YOHJI YAMAMOTO

GOTHIC YOHJI YAMAMOTO POP-UP STORE Launches at Isetan Shinjuku

GOTHIC YOHJI YAMAMOTO, emerging from the renowned fashion house of Yohji Yamamoto, is set to unveil its inaugural pop-up store at Isetan Shinjuku Men's Building beginning August 26. This event marks a significant milestone for the brand, particularly focusing on its captivating line of silver accessories.

A Unique Collection of Silver Accessories and More

The pop-up shop will feature an array of new silver jewelry, including four striking necklace designs and three eye-catching bracelets. Each piece is inspired by gothic architecture and intricate sculptures, embodying the essence of the GOTHIC YOHJI YAMAMOTO aesthetic. Additionally, there will be two stunning pendants crafted from K18 gold.

In a departure from its traditional offerings, the brand will also introduce eyewear for the first time, presenting a Wellington-style sunglass featuring an acetate frame paired with 925 silver, showcasing a unique fusion of materials and artistry.

Expansive Offerings of Leather Goods and Apparel

Beyond jewelry, the pop-up will showcase a series of leather items that include a cross-pattern leather bag and a leather blouson adorned with silver charms. Furthermore, shoppers can explore an exclusive collection of apparel, which includes remarkable pieces such as patchwork blouses reflecting motifs like skulls, goat heads, and antique crosses, specially created for this pop-up event.

Among the featured items are:

• - WALLET CHAIN PARTS NECKLACE A: ¥75,900
• - ANGEL DAGGER PENDANT: ¥90,200
• - CROSS BRACELET: ¥121,000
• - K18 GOTHIC DOG TAG PENDANT: ¥2,750,000
• - GOTHIC SHORT SLEEVE SKULL SILK HAT PATTERN: ¥26,400

Exclusive Promotions

To celebrate the launch, GOTHIC YOHJI YAMAMOTO will offer a special gift for the first 100 customers who spend over ¥275,000 during the event. These customers will receive an attractive accessory case as a token of appreciation.

Event Details

• - Launch Date: August 26, 2026 (Wednesday)
• - General Sale Date: September 4, 2026 (Friday)
• - Location: Isetan Shinjuku Men's Building, 1st Floor Promotion Area
• - Address: 3-14-1 Shinjuku, Shinjuku City, Tokyo 160-0022, Japan

Don't miss this exciting opportunity to explore GOTHIC YOHJI YAMAMOTO’s distinctive creations and experience the allure of the brand's inaugural pop-up store at one of Tokyo's most prestigious department stores. Whether you're a collector or new to the GOTHIC YOHJI YAMAMOTO experience, this pop-up promises a rich exploration of modern gothic artistry.