Protect Your Teeth with Xylitol at a Fun Event!
On June 4, which marks Tooth Decay Prevention Day, Vitato Japan, a company headquartered in Kodaira City, Tokyo, is organizing an engaging event at kindergartens to educate children about dental health. The event features their popular xylitol-based candy, XyliBlock, a 100% natural sweetener that plays a crucial role in cavity prevention.
A Mouth Care Routine Based on Fun
This initiative aims to instill the habit of using xylitol in children's daily routines, particularly after meals, before bedtime, and post-tooth brushing. As part of the program, students will learn how to maintain oral health in a playful environment.
An Exciting Day of Learning and Fun
During the event, activities such as storytelling and tasting sessions are planned. Participants will enjoy a captivating “paper play” about teeth and health. Notably, the event will feature a lively session led by Lemon-chan, the main character, where kids can participate in exercise routines and craft activities. This creates an atmosphere filled with laughter and delight.
Understanding Cavity Formation Through Storytelling
In the storytelling segment, staff prompt children with questions like, “Can we eat something after brushing our teeth?” To which the kids, with great enthusiasm, reply, “We absolutely shouldn’t!” Educators explain the concept of xylitol's ability to weaken the bacteria that cause cavities (Streptococcus mutans) through engaging stories. They convey the importance of maintaining oral health in a fun way through relatable storytelling.
A Tasty Tasting Experience
Excitement builds as children learn that they will get to try XyliBlock candies. The most popular flavor, strawberry, is handed out, causing waves of eagerness among the kids. Their joyful shouts of “Delicious!” and “I want more!” show the success of the tasting session.
Dancing with Lemon-chan
A special guest makes a grand entrance during the dance segment: Lemon-chan! The kids enthusiastic ally learn a dance move from Lemon-chan and engage in original exercises, all while dancing to upbeat songs. The fun interaction transforms them into fans of XyliBlock. The children cap off this session by crafting a Y-shaped sign for a memorable photo opportunity.
Crafting Crowns with Lemon-chan’s Face
Next comes a creative segment where kids draw Lemon-chan's face on paper crowns. After completing their crowns, the adorable “Mini Lemon Squad” gathers for a group photo. At the end of the event, the excited kids are gifted goody bags, filled with xylitol candies, prompting cheers of “I can’t wait to eat this!” and “I’ll share it with mom!”
The Star of Oral Health: Lemon-chan
Lemon-chan, the beloved face of the Okuchi series, continues to shine in various real-life promotional events. The company engages with the youth through diverse challenges on platforms like Instagram and TikTok. By focusing on initiatives at kindergartens, Vitato Japan spreads the joy and benefits of oral care from an early age. They encourage kindergartens, daycares, and other organizations interested in participating to reach out via email.
Product Information
XyliBlock, made from the award-winning Okuchi series, is a candy entirely composed of xylitol, a natural sweetener. Its chunky texture is cool and refreshing to taste while maintaining a crisp bite. This treat is intentionally crafted to savor the benefits of xylitol without unnecessary additives. In addition to the existing flavors of lemon, mint, and strawberry, a new cocoa flavor is now available. With zero sugar, it’s a perfect snack for those on a diet while being utterly delicious.
About Vitato Japan
The company is located at 3-19-16 Ogawa Nishimachi, Kodaira City, Tokyo. For inquiries or further information, they can be contacted at the phone number 042-332-7262, available from 9:30 AM to 5:30 PM, excluding weekends and public holidays. For more details on Lemon-chan’s activities or partnerships, please email at
[email protected].
Partner Company
The event is supported in collaboration with Ad Best Inc. More information about them can be found at https://ad-best.com/.