#Hisense #Dubai #UAE #MiniLED TV #110UX

Hisense Unveils Groundbreaking 110-Inch MiniLED TV

Hisense is proud to announce the introduction of its landmark 110-inch MiniLED TV, the 110UX, now available for audiences across the Middle East and Africa (MEA). Launched at CES 2024 and recognized with a CES Innovation Award, this television signifies a leap forward in display technology.

Ismail Al Hurani, Vice President of Hisense MEA, emphasized the brand's vision, stating, "With the introduction of the 110UX MiniLED TV to the MEA market, we aim to redefine the home entertainment experience for our consumers." He noted that the device exemplifies their commitment to innovation by merging advanced technology with outstanding performance tailored to meet the expectations of today's viewers. The 110UX promises to deliver lifelike visuals alongside immersive sound, establishing a premium viewing experience that has never been seen before.

Hisense continues to lead the market as a top-tier provider of home entertainment solutions, holding the position of No. 2 globally in TV shipments. Furthermore, it has secured the title of the world’s leading brand for 100-inch televisions during 2023 and in both the first and third quarters of 2024. The commitment of Hisense to providing exceptional large-screen TVs is evident in the performance, quality, and value of their products.

The Hisense 110UX is distinguished by its 4K resolution, an impressive 144 Hz refresh rate, and a total of 40,000 local dimming zones. This results in an unparalleled viewing experience perfect for immersive gaming and high-definition content. Utilizing state-of-the-art MiniLED technology, the TV achieves brightness levels of up to 10,000 nits, ensuring that viewers enjoy vivid, lifelike images even in brightly lit environments.

This innovative model incorporates AI-driven features designed to enhance both picture and audio quality, creating a more intelligent and engaging viewing experience. At the core of this technology lies the advanced Hi-View AI Engine X, which adjusts real-time visuals to achieve sharper images, richer colors, and exceptional contrast. Moreover, the AI-Powered Picture Optimisation feature automatically adjusts settings based on the content and ambient light, ensuring each scene is displayed at its optimum quality. The AI Scenario Sound Optimiser also refines audio clarity, enhancing dialogues and dynamic effects for an immersive experience during films, games, and live events.

Key Features of the Hisense 110UX MiniLED TV

• - True-to-Life Colors: With technology delivering 25% richer colors than standard Quantum Dot TVs, viewers will experience heightened detail and a broader color spectrum, adding depth to their favorite shows and movies.
• - Wider Viewing Angles: Featuring an anti-glare screen design, the 110UX reduces reflections, while its 40% increase in viewing angle ensures clear images from any position in the room.
• - Gaming Excellence: The TV's 144Hz refresh rate, along with gaming-oriented features like AMD FreeSync Premium Pro, provides gamers with a seamless experience, eliminating lag and stutter during intense gameplay sessions.
• - Immersive Sound: Equipped with a built-in subwoofer, the 110UX promises a rich audio experience, with powerful sound that elevates the viewing of films and interactive gaming, ensuring that users can enjoy deep bass and detailed soundscapes.

The Hisense 110UX MiniLED TV sets a benchmark for luxury home entertainment within the MEA region, reinforcing Hisense's reputation as a leader in the large-screen TV market. Available now, customers are encouraged to visit their nearest Hisense store to experience the future of home entertainment firsthand.

About Hisense

Founded in 1969, Hisense is a global leader in home electronics and appliances, operating in over 160 countries. The company's expertise lies in multimedia, home appliances, and IT solutions, all while upholding values of integrity, innovation, and sustainability. Over five decades, Hisense has consistently provided high-quality products, exceptional after-sales services, and extensive warranties, while pioneering cutting-edge technologies like Laser TV and ULED Local Dimming.

Hisense has also expanded its influence beyond consumer electronics by excelling in B2B industries such as intelligent transportation and medical technology. The brand is well-known for its partnerships with prominent sporting events, including the FIFA World Cup and UEFA tournaments, further demonstrating its commitment to excellence and innovation. The regional headquarters based in Dubai ensures that they meet the evolving needs of consumers in the MENA region efficiently.

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