O-net and Celes Unite
2026-07-01 04:25:29

O-net Partners with Celes to Enhance Dating Experience with Perfume Services

O-net Teams Up with Celes for an Innovative Perfume Service



In a groundbreaking partnership, Japan's prominent marriage agency, O-net, and The Fragrance Company, which operates the online perfume concierge service Celes, will launch a unique perfume proposal service starting July 1, 2026, across O-net's 39 locations nationwide. This service is designed to cater to the needs of members engaged in the pursuit of love, emphasizing the critical role of first impressions in dating.

The Need for a Scented Approach



In the realm of dating, the significance of a first impression cannot be overstated. While grooming and attire are crucial, the scent one carries also profoundly influences how one is perceived. Many individuals, however, face difficulties such as not knowing which perfumes suit them or feeling overwhelmed by the wide selection available.

Recognizing this gap, O-net, a marriage agency with over 45 years of experience, has joined forces with Celes, known for its expert fragrance stylists who can recommend the perfect scent tailored to individual preferences. Through this collaboration, O-net will enhance its concierge service, ensuring that members not only look their best but also feel confident with a signature scent that reflects their personality.

Service Details



Beginning on July 1, members visiting any O-net location will find a selection of curated perfume samples from Celes. These samples are chosen with the intention of presenting scents that are widely appealing and exude a sense of cleanliness and freshness.

Personalized Scent Recommendations



During their visit, O-net advisors will engage with members to understand their scent preferences and the image they wish to portray. Drawing from the collection of Celes-approved scents, advisors will provide personalized suggestions, allowing members to test various fragrances. This hands-on experience ensures that each member discovers aromas that resonate with them, enhancing their confidence in social situations.

Exclusive Discounts for Members



For those who find a fragrance they adore during their appointment, purchasing their chosen scent is straightforward. Interested members can visit the Celes online purchasing site, where they can select their preferred sizes, whether it's a trial version or a full-size bottle. O-net members are encouraged to use a special coupon code designed exclusively for them, offering a 5% discount on their purchases, giving a little extra incentive to indulge in their new scent.

Company Background



O-net, Inc.
  • - CEO: Naoto Kohama
  • - Established: April 5, 1980
  • - Headquarters: 7F Yasukuni Kudanshin Building, 2-3-14 Kudansouth, Chiyoda-ku, Tokyo
  • - Business: Marriage Information Services, Event Planning and Management, Publishing
  • - Website: O-net

The Fragrance Company
  • - CEO: Rinki Sunaga
  • - Established: November 28, 2018
  • - Headquarters: 4F Eitai OT Building, 1-5-6 Saga, Koto-ku, Tokyo
  • - Business: Operation of the online perfume store, Celes
  • - Website: Celes

This innovative perfume proposal service signifies a step forward in enhancing the dating experience, allowing O-net members to shine not just in their appearance but also in their scent, ensuring that they make memorable first impressions.


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Topics People & Culture)

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