Cadent Strengthens Leadership Team to Drive Future Growth with New Appointments
Cadent, a key player in predictive advertising, announced significant leadership changes that mark a strategic shift as they prepare for rapid growth in the evolving ad tech landscape. On January 15, 2026, the company declared the appointments of Kim Tingler as Chief People Officer (CPO) and Daniella Krieger as Senior Vice President (SVP) of Marketing. These moves, according to CEO Nick Troiano, are crucial as Cadent aims to strengthen its organizational structure and market presence to meet the increasing demand for its innovative advertising solutions.
Kim Tingler brings over 15 years of experience in nurturing organizational culture and driving transformation in high-growth media and tech environments. She has held pivotal roles, including her recent position as SVP of People and Culture at Rokt, and prior roles at A+E Networks and NBC Universal. Her primary objective in her new role is to ensure Cadent's workforce is ready to support sustained business expansion, emphasizing the importance of developing a culture that fosters employee engagement and success. "As Cadent grows, it’s essential that we have a thoughtful strategy for our people and culture," Tingler stated. "I will focus on evolving our teams and leadership to enhance performance and impact over time."
Daniella Krieger joins Cadent with a wealth of knowledge, having spent over 17 years in various marketing leadership roles, particularly in ad tech and digital media. Prior to her appointment at Cadent, she served as SVP of U.S. Marketing at MiQ, where she led significant market strategies that drove product awareness and placement. In her role at Cadent, Krieger will be responsible for overseeing brand and product marketing while clearly communicating the company’s value proposition to its partners and clients. "The pace of innovation in advertising, especially with AI, is unprecedented. I look forward to leveraging Cadent's unified platform to create clear, differentiated value that resonates in a competitive industry," Krieger expressed.
The combined expertise of Tingler and Krieger is expected to significantly enhance Cadent’s ability to serve its clients better. The recent appointments coincide with a period of strong momentum for Cadent following their unified platform’s launch and recent acquisitions, including that of VuePlanner. Over 1,500 advertisers and agencies currently rely on Cadent for effective advertising strategies across multiple platforms. Thus, the timing of these strategic appointments aligns perfectly with Cadent's goals to elevate customer outcomes and satisfaction in a fast-paced market.
The leadership changes reflect Cadent’s commitment to not only grow but also to cultivate an innovative culture that positions them as a leader in predictive advertising. The new CPO and SVP are set to drive further expansion, catering to a wider client base while continuing to innovate in an ever-changing digital landscape. As they forge ahead, the focus will remain on strengthening the company’s core values surrounding technology while enhancing its organizational capabilities to ensure it meets the dynamic needs of the advertising landscape. These strategic appointments place Cadent on a promising trajectory toward future growth and market leadership.
A Focus on People and Culture
Kim Tingler brings over 15 years of experience in nurturing organizational culture and driving transformation in high-growth media and tech environments. She has held pivotal roles, including her recent position as SVP of People and Culture at Rokt, and prior roles at A+E Networks and NBC Universal. Her primary objective in her new role is to ensure Cadent's workforce is ready to support sustained business expansion, emphasizing the importance of developing a culture that fosters employee engagement and success. "As Cadent grows, it’s essential that we have a thoughtful strategy for our people and culture," Tingler stated. "I will focus on evolving our teams and leadership to enhance performance and impact over time."
Strengthening Brand Presence
Daniella Krieger joins Cadent with a wealth of knowledge, having spent over 17 years in various marketing leadership roles, particularly in ad tech and digital media. Prior to her appointment at Cadent, she served as SVP of U.S. Marketing at MiQ, where she led significant market strategies that drove product awareness and placement. In her role at Cadent, Krieger will be responsible for overseeing brand and product marketing while clearly communicating the company’s value proposition to its partners and clients. "The pace of innovation in advertising, especially with AI, is unprecedented. I look forward to leveraging Cadent's unified platform to create clear, differentiated value that resonates in a competitive industry," Krieger expressed.
Aligning Leadership with Growth Strategy
The combined expertise of Tingler and Krieger is expected to significantly enhance Cadent’s ability to serve its clients better. The recent appointments coincide with a period of strong momentum for Cadent following their unified platform’s launch and recent acquisitions, including that of VuePlanner. Over 1,500 advertisers and agencies currently rely on Cadent for effective advertising strategies across multiple platforms. Thus, the timing of these strategic appointments aligns perfectly with Cadent's goals to elevate customer outcomes and satisfaction in a fast-paced market.
The leadership changes reflect Cadent’s commitment to not only grow but also to cultivate an innovative culture that positions them as a leader in predictive advertising. The new CPO and SVP are set to drive further expansion, catering to a wider client base while continuing to innovate in an ever-changing digital landscape. As they forge ahead, the focus will remain on strengthening the company’s core values surrounding technology while enhancing its organizational capabilities to ensure it meets the dynamic needs of the advertising landscape. These strategic appointments place Cadent on a promising trajectory toward future growth and market leadership.
Topics Business Technology）
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