Metro Supply Chain Appoints Dan Peacock as New President for Contract Logistics

Metro Supply Chain Welcomes Dan Peacock as New President



Metro Supply Chain, a prominent name in third-party logistics, has made a significant leadership change by announcing Dan Peacock as the new President of Contract Logistics. This move comes as the company aims to continue its growth and support its fast-expanding customer base.

Transition in Leadership



Taking over the position from Murray Brabender, who had been with the company for nearly two decades, Peacock steps into a role that is crucial for the future of Metro Supply Chain. Brabender, who is retiring, will not vanish from the scene entirely; he will act as an advisor to the CEO until early 2027, ensuring a smooth transition for both the company and its clientele. This collaborative effort is aimed at maintaining the company’s high standards during this change.

Dan Peacock’s Impressive Background



Dan Peacock joins Metro Supply Chain with a robust background, having served as Managing Director and COO at DHL Supply Chain in the UK and Ireland. His career spans over 23 years in leadership within supply chain management, third-party logistics, and specialist services. Peacock’s experience encompasses diverse sectors, including the Public Sector, Healthcare, Retail, Foodservice, and Automotive—making him well-equipped to lead Metro Supply Chain into its next chapter. Peacock expressed gratitude for the chance to lead, emphasizing a commitment to collaboration with customers and strategic goal achievements.

Ongoing Commitment to Customers



Chris Fenton, the Group President and CEO of Metro Supply Chain, expressed confidence in Peacock's ability to drive the company forward. He highlighted that Peacock’s proven leadership and vast experience are ideal for succeeding Brabender, whose contributions have significantly shaped the organization.

Metro Supply Chain stands firm on its commitment to operational excellence and customer satisfaction. Throughout the transition, there will be a focus on seamless communication and support to its clients. This attention to customer care underscores the company's philosophy and dedication to ensuring that their needs are met, even amidst leadership changes.

Looking Forward



As Metro Supply Chain steps into the future, the organization is placing importance on innovation and high-quality talent. This commitment manifests in ongoing investments in technology and a supportive workplace culture. By equipping its staff with the necessary tools and leveraging cutting-edge technologies, Metro aims to meet the evolving demands of its customer base.

For over 50 years, Metro Supply Chain has been seen as a trusted partner in supply chain solutions, providing essential services to businesses across North America, the UK, and Europe. With a workforce exceeding 9,000 skilled professionals and over 180 sites, the company boasts a robust infrastructure that supports smart, responsive logistics networks. Their strategic investments in automation and business intelligence signify the company’s proactive approach to delivering measurable results for their customers.

As they welcome Dan Peacock into the fold, Metro Supply Chain continues to aim high, fostering collaborative partnerships and a culture of continuous improvement. This leadership change marks not just a new chapter but also revitalizes the company’s mission of redefining possibilities in third-party logistics and ensuring long-term value for its clientele.

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