Bidease Welcomes Dock Kim as New VP of Business Development
In a significant move aimed at strengthening its market presence, Bidease has appointed Dock Kim, a former revenue leader at Moloco, as the new Vice President of Business Development. This strategic hiring comes on the heels of remarkable growth for Bidease, which reported an impressive 200% year-over-year revenue increase for the past two consecutive years.
Dock Kim arrives at Bidease with nearly three decades of experience under his belt, most notably from his tenure at Moloco. During his time there, he played a pivotal role in driving the company's go-to-market strategies during a period of impactful growth. His deep understanding of the mechanics of machine learning in programmatic advertising is expected to bolster Bidease's capabilities as it continues to innovate in user acquisition, engagement, and monetization for mobile applications.
“This is an exciting opportunity for both Bidease and myself,” said Kim. “I've seen firsthand how a robust marketing strategy, combined with cutting-edge technology, can foster immense growth. With my experience, I aim to amplify Bidease's offerings and expand its reach in key global markets.”
Bidease currently delivers over 650 million advertising impressions daily, catering to clients in diverse sectors including gaming, e-commerce, and financial technology. With Kim at the helm of its business development efforts, the company is poised to enhance its operational footprint not just in North America, but also in critical areas across LATAM and EMEA.
According to Boris Abaev, CEO of Bidease, “Dock brings unparalleled insight into how we can communicate our advanced machine learning capabilities to clients. His proven track record in building revenue teams on a global scale aligns perfectly with our ambitions for the next phase of growth.”
As Kim steps into his role, he has outlined several immediate priorities. These include expanding revenue streams in key app categories, notably in gaming and fintech, while also driving the company’s growth in emerging markets. His focus will be on not only scaling successful strategies but also ensuring that Bidease remains a trusted Demand Side Platform (DSP) for marketers worldwide.
“Marketers today seek reliable partners who can deliver sustainable growth,” remarked Kim. “Bidease has been demonstrating this ability, and I’m excited to expand our partnerships in high-growth areas.”
To summarize, Dock Kim’s appointment marks a strategic step for Bidease as it seeks to cement its status as a leading performance advertising platform in the mobile app sector. As the company harnesses its predictive optimization and bidding intelligence to navigate an ever-evolving market landscape, Kim's leadership will be crucial in advancing Bidease's mission of empowering advertisers to achieve substantial growth.
About Bidease: Founded in 2016 and proudly headquartered in New York, Bidease focuses on facilitating mobile app growth through effective user acquisition and monetization tactics. Their extensive innovative technology aligns with expert-driven service to ensure advertising success for brands in an increasingly competitive environment. To discover more about what Bidease offers, visit
bidease.com.