Darkroom Appoints Liza Ramos as New Director of People to Boost Cultural Growth

Darkroom Announces New Director of People, Liza Ramos



Darkroom, a cutting-edge AI marketing agency, is excited to announce the appointment of Liza Ramos as its new Director of People. Known for her significant experience in scaling creative teams, Liza previously held a key role at Droga5, where she led recruiting efforts and developed robust systems to enhance team performance. Her insights and background are expected to drive Darkroom's mission of cultivating a thriving workplace culture while aligning with business objectives.

Liza Ramos: A Visionary Leader


Liza's journey in the world of recruitment and talent management is marked by her strategic roles in high-profile organizations. As the Director of Recruiting at Droga5, she not only managed hiring across various teams but also collaborated closely with the company's leadership to build high-impact teams. Her leadership skills and understanding of the creative landscape make her an invaluable asset to Darkroom's ambitious plans for growth.

Before her tenure at Droga5, Liza's expertise was honed in senior roles such as Senior Director of Talent Acquisition at Nutrafol and Head of Talent at Mekanism. These positions allowed her to build a keen insight into the intersection of creativity and effective team dynamics, setting the stage for her successful transition into Darkroom.

Emphasizing Employee Retention


One of the main focuses of Liza's new role at Darkroom will be employee retention, which has been stated by CEO Lucas DiPietrantonio as a crucial element of a healthy workplace culture. The connection between retaining talent and maintaining a positive environment is well-recognized in the agency's approach to its workforce. By prioritizing the well-being and development of employees, Liza aims to create pathways for career growth and a sense of belonging within the organization.

A Human-Centric Approach to Recruitment


Liza's philosophy centers around blending performance with a deep sense of humanity. In her own words, she is looking to build a recruitment process that not only brings in top talent but also fosters an environment where individuals feel supported and empowered. This dual focus is seen as essential to maintaining Darkroom's high standards as it evolves.

Nothing less than exceptional talent will do, and Liza is set on ensuring that the agency’s hiring engine is perfectly attuned to its ambitious goals and unique workplace culture. Her vision includes making sure candidates align with Darkroom's pace and mission while feeling a strong sense of support and clarity of purpose.

The Future of Darkroom as an AI-Native Agency


As Darkroom sets its sights on becoming the first AI-native advertising agency, Liza's leadership will not only enhance recruiting processes but also improve onboarding, employee development, and performance management systems. The agency's model emphasizes reducing friction in marketing execution through a seamless AI workspace that merges technology with creativity.

This progressive approach is designed to allow teams to concentrate more on making strategic decisions that can drive revenue, rather than getting bogged down in repetitive tasks. It signifies a shift in how agencies operate, aiming for greater collaboration and efficiency that aligns with the fast-paced digital landscape.

Conclusion


The integration of Liza Ramos into Darkroom represents a strategic move to reinforce the agency's culture and talent acquisition efforts amid an evolving marketplace. With her extensive experience and commitment to building a people-centric environment, Liza is set to play an instrumental role in propelling Darkroom toward its ambitious objectives for 2026 and beyond. As the agency continues to redefine the marketing landscape with AI-driven strategies, the leadership provided by Liza is a pivotal asset for ensuring that talent is not just present but thriving.

In a time where smart recruitment and employee satisfaction are crucial for success, Liza's appointment stands as a beacon of Darkroom's commitment to fostering a workplace culture that not only attracts talent but also retains it, paving the way for sustainable growth and innovation.

Topics People & Culture)

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