Introduction
On January 22, 2026, Manchester City Football Club announced a new strategic alliance with Unilumin, a leading global provider of LED displays and integrated lighting solutions. This partnership marks a notable step forward in enhancing the fan experience at the club’s new entertainment complex. The collaboration aims to incorporate cutting-edge technology to deliver an immersive experience, significantly improving how fans engage with the venue and each other.
Partnership Details
Under the terms of this multi-year agreement, Unilumin will supply large-scale LED screens strategically positioned at both ends of the new entertainment complex. In addition, a giant screen will be installed in the fan zone, specifically designed to enhance the atmosphere during match days and other events. This setup follows Unilumin's previous success, where their 'Supersized' digital LED display system was installed at the Etihad Stadium in September 2022, establishing itself as one of the most commercially valuable multimedia spaces in the Premier League.
Jeremy Way, the Vice President of Strategy and Creative Partnerships at City Football Group, expressed excitement about the collaboration, highlighting that Unilumin's world-leading technology has significantly transformed the offerings at the Etihad Stadium. He remarked, "This new collaboration allows us to extend this capability to our upcoming entertainment destination, where large-scale immersive LED technology will provide an attractive, flexible, and impactful digital platform to communicate with fans and visitors."
Unilumin's Commitment
Tiger Lin, President of Unilumin Group, emphasized the trust that has developed between the two entities over the years. He stated, "This agreement reflects the strong confidence between Unilumin and Manchester City. Our collaboration has demonstrated what can be achieved in the sports industry, with Unilumin's LED solutions being an integral part of the high-end visual experiences offered to fans worldwide."
He added, "We are now reaching new levels of visual impact by bringing innovative display technology beyond the stadium and into the entire entertainment complex. We look forward to co-creating unforgettable experiences that set new milestones in the sports and entertainment industry."
Unilumin's Background
Founded in Shenzhen, China, Unilumin has established itself as a world leader in LED displays, lighting products, and integrated Metasight solutions. The company has been recognized as one of Asia's Top 500 Brands for three consecutive years. Operating in over 160 countries, Unilumin boasts R&D centers in China, Japan, and the USA, alongside the largest smart LED manufacturing plant globally. With extensive experience in sports events, they have supported numerous high-profile international sports occasions, including six Olympic Games, FIBA tournaments, and the FIFA World Cup in Qatar.
Conclusion
The partnership between Unilumin and Manchester City represents a significant leap forward in integrating advanced technology into sports entertainment. Fans can expect enhanced engagement through state-of-the-art LED screens, transforming the way they interact with the club and enjoy live events. The commitment of both parties to revolutionize the entertainment experience reflects a shared vision of innovation and excellence in the sports industry. For more information about Unilumin and their solutions, visit
Unilumin's official website.