Hyundai PALISADE Crowned 2026 North American Utility Vehicle of the Year
The recently launched Hyundai PALISADE has captured the prestigious title of the 2026 North American Utility Vehicle of the Year, awarded by a panel of 50 independent automotive journalists representing various media platforms in the U.S. and Canada. These judges performed rigorous evaluations encompassing extended practical testing to assess the vehicle's design, performance, innovation, and overall value, making this accolade one of the highest honors within the automotive sector.
As the flagship three-row SUV in Hyundai's lineup, the PALISADE dazzles consumers with a mix of utility and luxury. Among its standout features is the option of a next-generation hybrid engine combined with tried-and-tested internal combustion engines, offering versatility tailored for the needs of modern families. The spacious interior is crafted for maximum comfort and functionality, boasting generous legroom and high-quality materials that elevate the family travel experience.
Advanced technology and safety features also earned high marks during evaluations. The PALISADE is designed with family needs in mind, showcasing an intuitive interface that integrates seamlessly into everyday life. From safety systems like lane keeping assist to convenience features such as advanced connectivity options, the PALISADE embraces innovation while prioritizing protection.
José Muñoz, President and CEO of Hyundai Motor Company, expressed his pride in receiving this honor, noting, "Palisade exemplifies our commitment to creating vehicles with outstanding design, cutting-edge technology, outstanding safety, and real value for families. Being commended by a panel of respected automotive journalists affirms our efforts and dedication."
Mr. Muñoz's sentiment echoes the overall perception of PALISADE, which has been described as the quintessential family vehicle for the 21st century. Jeff Gilbert, President of NACTOY, remarked, "Hyundai PALISADE defines the family vehicle for the 21st century. It's spacious, fun to drive, and features numerous technological advancements. Congratulations to the team on this commendable victory!"
The NACTOY awards maintain a reputation for independence, rigor, and integrity, qualities that have made them the longest-running vehicle awards program not tied to any specific media outlet since its inception in 1994. The organization’s processes for evaluating nominees are known for their extensive approach, which includes long-term testing and comparative evaluations among competing models, thus reinforcing the credibility of the awards.
This accolade not only enhances the reputation of the Hyundai PALISADE but also signifies Hyundai Motor's commitment to meeting and surpassing consumer expectations in the SUV market. With an emphasis on luxury, safety, and technological integration, the PALISADE stands poised to cater to the evolving needs of today’s families while establishing Hyundai firmly as a leader within the automaker industry.
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