Ginbis Unveils Exciting New Products for Summer 2026

As summer approaches, Ginbis Co., Ltd., headquartered in Chuo, Tokyo, is set to launch a delightful array of new products this June. Known for their innovation in the snack industry, Ginbis is introducing five new items that promise to bring joy and flavor to both casual snacking and celebratory moments. Among these new offerings is a revamped version of their long-standing hit, the Asparagus Biscuit, alongside a unique snack that balances sweet and savory flavors.

New Product Highlights

Shimichoco Corn x Popcorn

Kicking off this summer’s lineup is the Shimichoco Corn x Popcorn, a combination of the beloved Shimichoco Corn and lightly salted popcorn. This new product is ideal for snack enthusiasts looking for a satisfying crunch with each bite. The rich sweetness of the chocolate-infused Shimichoco Corn juxtaposed with the perfect amount of salt from the popcorn creates an irresistible flavor loop that’s hard to stop once you start. Available in an 80g package for 350 yen (excluding tax), this treat will be sold from June 8 to September 30 at supermarkets, drugstores, and convenience stores nationwide.

Mini Asparagus: Basil & Herb Flavor

Another exciting addition to the Asparagus Biscuit family is the Mini Asparagus Basil & Herb flavor, perfect for summer cravings. Opening a bag instantly releases a refreshing basil fragrance, and the balance of the herb's savory notes with the gentle sweetness of the biscuit makes for a snack that's truly addictive. Priced at 120 yen (excluding tax) for 40g, this flavor will also be available exclusively at convenience stores starting June 1.

Mini Asparagus: Shichimi Mayo Flavor

Joining the Mini Asparagus lineup is the Shichimi Mayo flavor, a bold and zesty option that energizes both casual snackers and party-goers alike. The spicy kick from the Shichimi (Japanese seven-spice) perfectly complements the creamy richness of mayonnaise, creating a layered taste experience where the biscuit's sweetness subtly lingers. Like the Basil & Herb flavor, this will also be available at convenience stores beginning June 1, priced at 120 yen (excluding tax).

Ginza Waffle: Salt Vanilla & Caramel

The Ginza Waffle lineup introduces the Salt Vanilla & Caramel flavor this summer, inspired by the traditional Dutch stroopwafel. This refined treat features a waffle with a hint of salt, layered with smooth caramel sauce, resulting in a blend that’s both sweet and savory. Ideal for pairing with iced coffee, this indulgent snack encourages moments of relaxation and enjoyment. This limited-edition item will be available from June 8 for 150 yen (excluding tax).

Ginza Waffle: Apple & Cinnamon

Finally, Ginbis introduces the Apple & Cinnamon Ginza Waffle, which combines fragrant cinnamon with delectable apple sauce nestled between two waffles. As the aroma fills the air upon opening, the unique experience of placing the waffle over a warm beverage makes the apple filling ooze out, adding to the delightful taste sensation. Available from June 8 at 7-Eleven stores for 150 yen (excluding tax), this waffle promises to be a summer favorite.

Ginbis: A Legacy of Quality and Creativity

Founded in 1930, Ginbis has always dedicated itself to creating high-quality baked goods, from biscuits and crackers to innovative snacks. Their philosophy, “Dreams in Sweets!”, underlines their mission to craft products that not only taste great but also bring smiles to faces worldwide. The company continues to push the boundaries of traditional snacks with advancements such as their unique infiltration method for flavored treats, maintaining their status as a leader in the confectionery market.

Where to Find These New Snacks

These delightful new snacks will be available in various retail locations including supermarkets and convenience stores across Japan, beginning June 2026. However, availability may vary by store, and products will be sold until supplies last.

As the summer sun shines, Ginbis’s new offerings are poised to provide delightful moments for families and friends to savor, whether at casual gatherings or quiet evenings at home. Enjoy the summer flavors and experience the joy of Ginbis snacks!