#United States #Denver #EAS Tire #Integrity Tire

EAS Tire & Auto Expands Denver Market Presence

In a significant strategic move, EAS Tire & Auto—part of the Straightaway Tire & Auto brand—has concluded its acquisition of five established automotive service centers, including four Integrity Tire locations, in December 2024. This acquisition is an important step in enhancing their presence in the thriving Denver metropolitan area and specifically strengthens their commitments to the rapidly growing Parker community in Northern Colorado.

With this new acquisition, EAS Tire & Auto has surpassed the mark of 20 operational locations throughout the Denver area, solidifying its status as a trusted provider of automotive services in the region. Parker, recognized for being one of Colorado's fastest-growing areas, will particularly benefit from this expansion, as it attracts more customers in need of quality automotive services.

Brian Bates, the president of EAS Tire & Auto, expressed his enthusiasm for welcoming Integrity Tire into their family. Bates noted, "Chris Mohl and his team built an outstanding operation with an unwavering dedication to customer service and quality. These values align perfectly with ours. This acquisition marks an exciting phase of growth, allowing us to further establish our market presence while ensuring that we offer the same level of care that Integrity Tire’s clients have come to expect.”

The inclusion of Integrity Tire's locations provides EAS with increased capability to service a wider geographic area while enhancing the density of their operations in the region. According to Bates, this strategic decision is also indicative of Straightaway’s commitment to retaining acquired teams—ensuring that connections with customers and communities are deepened and maintained.

Meanwhile, Chris Mohl, the former owner of Integrity Tire, emphasized how finding the right partner to perpetuate his mission was critical. He remarked, "From the beginning, it was evident that Brian Bates and EAS Tire & Auto shared our passion for excellence, customer care, and community service. I'm confident that our loyal customers and employees will thrive under EAS's leadership and I am excited for the future of our business.”

As the integration of Integrity Tire’s locations unfolds, EAS plans to focus on maintaining the exceptional service that customers anticipate while simultaneously introducing additional resources resulting from being part of a larger operator. This expansion is anticipated to generate new jobs, create investments, and improve services offered within Parker and its neighboring communities. It reinforces Straightaway's commitment to developing local brands while strengthening their operational capacity.

About Straightaway Tire & Auto

Straightaway Tire & Auto operates as a leading independent platform for aftermarket automotive repair and services, boasting 65 locations across states such as Colorado, Florida, Maine, Massachusetts, Minnesota, New Hampshire, and Wisconsin. In the areas surrounding Colorado, EAS is integrated within the Straightaway network, which focuses on delivering reliable automotive repair services supported by a robust local presence. Straightaway is dedicated to building strong relationships by partnering with established automotive repair businesses to provide the necessary resources and operational expertise that drive growth and secure long-term success.

The company is actively exploring opportunities to expand its footprint through strategic acquisitions and remains open to conversations with shop owners interested in partnership or sale. For more details, visit Straightaway Tire & Auto.