#United States #Miami #Reformer Pilates #fitness franchise #JETSET Pilates

JETSET Pilates Achieves Remarkable Growth in 2025

Introduction

JETSET Pilates, the innovative Miami-based Reformer Pilates franchise, is celebrating an impressive start to 2025. Over the first six months, the company has opened 16 new studios and signed 67 development deals across prominent markets in the United States. This growth comes not only in terms of new locations but also through an expansion strategy that marks its debut international studio in Glen Iris, Melbourne, Australia.

Studio Expansion

The new openings have strengthened JETSET's footprint across several states including Florida, New York City, Colorado, and North Carolina. In addition to their foray into Melbourne, the company has successfully entered several key urban markets including Charlotte, Denver, Salt Lake City, San Diego, Austin, Houston, and Boston, gearing up for a total of 21 new studios expected to open before the year ends.

Tamara Galinsky, Founder and Brand President of JETSET Pilates, expressed her pride in the community and growth that JETSET has fostered. "Our recent and upcoming openings enhance our presence in existing markets while establishing a foothold in new territories. This allows us to take the JETSET experience to more individuals nationwide," she stated.

Leadership and Innovation

To support this rapid growth, JETSET has significantly expanded its leadership team with the appointment of several executives who bring a wealth of experience. New significant roles include:

• - Ricardo Quesada as Vice President of Marketing
• - Uri Kenig as Head of Franchise Operations
• - Alex Lyons as Vice President of Product and Talent
• - Michael Zennedjian as Vice President of Real Estate and Construction
• - Christa Dellebovi as Director of New Studio Openings
• - Other leadership roles focused on field marketing and digital strategies.

Moreover, JETSET has rolled out innovative initiatives to enhance customer experience, such as:

• - A national membership program allowing access to any JETSET studio worldwide.
• - DJ-curated playlists within studios to elevate the overall atmosphere.
• - A new Training Academy Center based in Miami’s South of Fifth neighborhood to enhance training for existing and new instructors.

The successful pre-opening activations named 'JETSET on the Mat' have also driven community engagement, generating excitement ahead of studio launches.

Future Growth Prospects

Positioned for record-breaking growth, JETSET aims to surpass 200 awarded territories by the close of 2025. The strategic growth plans focus on entering markets such as Boston, Chicago, Denver, San Francisco, New York, and Washington, D.C., while also targeting suburban areas across the Southeast, Florida, and the West Coast, including cities like Phoenix and Seattle.

To further support this expansion, JETSET intends to introduce new initiatives such as a refreshed branded merchandise line and enhanced digital tools for franchisees. Additionally, training programs for instructors are set to improve further, ensuring quality delivery at each location.

Conclusion

Founded in 2010 and entering the franchise space in 2022, JETSET Pilates has rapidly grown into a leading name within the fitness franchise arena. With 160 studios in various stages of development, JETSET is on the cusp of establishing itself as a transformative player in boutique fitness. For those interested in franchise opportunities or learning more about JETSET Pilates, further details can be found on their official franchise page.