#United States #Detroit #Fast-Casual Dining #Smashburger #DTW Airport

Smashburger Expands Its Airport Dining Experience

Smashburger®, the renowned fast-casual dining brand specializing in gourmet burgers, has officially launched a new eating spot at Detroit Metropolitan Wayne County Airport (DTW). This new outlet, strategically positioned near Gate B19 in the McNamara Terminal, symbolizes Smashburger's commitment to enhancing its presence in non-traditional locations such as busy airports.

The new restaurant aims to deliver a convenient and satisfying dining option for travelers who are pressed for time yet seek quality meals. Open daily from 7 AM to 9 PM, the location promises a variety of mouthwatering offerings, making it a go-to choice for both early morning flyers and later travelers.

A Menu Designed for Travelers

At this new location, customers can expect a menu that caters specifically to those on the move. Alongside Smashburger's classic items, such as the Certified Angus Beef® burgers and signature chicken sandwiches, the DTW outlet introduces a selection of grab-and-go breakfast options. Among these are bacon, egg, and cheese breakfast sandwiches, as well as new breakfast wraps, which are perfectly designed for consuming in a bustling airport setting.

Jim Sullivan, the President of Smashburger, expressed enthusiasm for the new opening, stating, "Detroit is a city with deep culture and energy, and we're proud to bring our bold, best-in-class burgers to its travelers. This opening reflects our commitment to making Smashburger more accessible in high-traffic, high-opportunity spaces like airports, arenas, and beyond."

Signature Flavors and More

Travelers will have a chance to indulge in a wide variety of flavors as part of their dining experience. The menu includes well-loved items such as:

• - Classic Smash
• - All American Smash
• - Bacon Stack Smash
• - Crispy Chicken Sandwich
• - Chicken Smash Burger
• - Veggie Smash
• - Chicken Caesar Salad
• - Plus, on-the-go options like Chicken Tenders and SmashFries®.

There’s also fresh coffee available to perk up early morning passengers.

This DTW location is managed in partnership with SSP America, which is a division of the SSP Group—an operator known for its extensive variety of food and beverage outlets in travel spaces. Natalie Greene, Senior Director of Brands and Concepts at SSP America, emphasized their vision, stating: "At SSP America, we're committed to bringing cool, authentic restaurants to airports that reflect the tastes travelers crave. Smashburger's bold flavors and modern take on the classic American burger make it a standout addition to DTW—offering the quality, speed, and comfort travelers crave."

Smashburger's Reach and Future Plans

The new Smashburger outlet at Detroit Metro Airport is part of a wider strategy aimed at expanding into 12 to 15 new non-traditional locations throughout 2025. The brand has gained popularity for its quality food and is now ranked among the top 15 most loved food brands in U.S. airports according to Yelp.

Founded in 2007 in Denver, Colorado, Smashburger has earned accolades like the Stevie American Business Award for Achievement in Product Innovation and recognition as one of The Denver Post's Top Workplaces for 2023. With restaurants operating in 31 states and seven countries, Smashburger continues to evolve and adapt.

Whether you're navigating through the airport for a flight or simply in need of a delicious meal, the new Smashburger at DTW delivers both taste and convenience. For more details regarding their offerings and to view the full menu, you can visit Smashburger's official website.

As the trend of airport dining evolves, Smashburger positions itself at the forefront, ensuring that travelers can enjoy quality meals away from home without compromising on taste or experience.