#Japan #Tokyo #Yayoi Ken #Premium Festival #App Exclusive

Yayoi Ken's 20th Anniversary Celebration

Yayoi Ken, a beloved casual dining chain in Japan specializing in set meals, proudly celebrates its 20th anniversary this year. Founded by Plenus Co., Ltd., the restaurant has grown to an impressive 376 locations across the country by June 2026. Over the years, Yayoi Ken has become synonymous with quality meals and value, earning a loyal customer base that continues to appreciate their dedication to excellence.

In anticipation of this milestone, the restaurant has planned a series of exciting events and promotions to engage their customers and show appreciation for their enduring support. Through their official social media platforms, including X, Instagram, and LINE, Yayoi Ken actively shares updates on new menu items and special announcements related to their anniversary celebrations, ensuring fans are always in the loop.

In June, as part of their anniversary festivities, Yayoi Ken launched a unique voting event named the "Set Meal General Election," where fans had the opportunity to vote for their favorite set meals. Following that, in July, they organized the "National Dashi Gourmet Best Selection,'' which highlighted ten exceptional dishes that pair well with their dashi rice soup, further emphasizing the brand's commitment to culinary excellence.

To take the celebration up a notch, from August 1 to August 31, Yayoi Ken will host the Premium Summer Festival exclusively on their mobile app. This festival is more than just a celebration; it’s a chance for customers to win luxurious prizes that capture the essence of Yayoi Ken's quality.

Festival Details

To participate in the Premium Summer Festival, customers need to follow a few simple steps:
1. Download the Yayoi Ken app.
2. Access the special festival site within the app to submit their entry.

Prizes

Participants will have the chance to win:

• - One lucky winner will receive a stunning pure gold Yayoi bowl weighing 20 grams.
• - One hundred winners will receive exclusive Yayoi Ken original stickers featuring the restaurant's adorable rice bowl designs.

It’s worth noting that the gold bowl is a limited edition piece, making it a collector's item for enthusiasts and loyal customers alike.

Eligibility & Entry Rules

• - Each person can submit one entry per prize (one entry per account).
• - Registration as a member is required to participate in the draw.
• - Winners will be announced through the dispatch of prizes, which is scheduled for October 2026.

Additional Information

For more questions regarding the campaign, customers can reach out to the Yayoi Ken Customer Center through their website or contact number provided in the app. They can also navigate through the app for more promotional news, menu explorations, and even order directly via delivery services like Uber Eats and Demaekan.

Yayoi Ken ensures that customers have a comprehensive experience from enjoying delicious food to engaging with exciting campaigns. With mini games where stamps can be accumulated for coupons, it only enhances the overall value that Yayoi Ken offers.

The excitement doesn’t stop here; keep an eye out for more surprises as Yayoi Ken continues to celebrate this remarkable journey in the culinary world! Whether you’re a die-hard fan or a new customer, there’s plenty to enjoy throughout this joyful celebration.

To download the Yayoi Ken app and participate in the festivities, visit their official website at Yayoi Ken Mobile Apps. Join the fun and make the most of the Premium Summer Festival while this incredible opportunity lasts!