#USA #Iselin #Outdoor Retail #Celerant Technology #American Feeder

Collaboration to Meet Demand in Outdoor Retail

Celerant Technology, recognized for its innovative retail software solutions, has now partnered with American Feeder. This collaboration is designed specifically for outdoor retailers, primarily in the hunting and fishing sectors, enabling them to expand their product lines without the weight of hefty inventory costs.

Enhancing Retail Operations

The partnership introduces a groundbreaking integration that supports efficient store replenishment and eCommerce drop shipping for high-ticket feeding equipment tailored for game and fish management. Traditional retailing for such niche markets can be a daunting task, with items requiring considerable floor space and posing a risk of stale inventory. Yet, these products are crucial for attracting serious outdoor enthusiasts with disposable income.

Matt Swainbank, Sales Manager at American Feeder, emphasizes that this collaboration streamlines ordering processes, allowing retailers to offer these products with unparalleled efficiency. With the integration of American Feeder’s catalog directly into Celerant's system, retailers can deliver immediate service to customers—whether they shop in-store or online—without holding stock.

Innovative Inventory Solutions

This integration allows retailers to leverage core functionalities that cater to the need for niche, high-ticket items while minimizing operational overhead. Key features include:

• - Electronic Ordering from POS: Streamlined direct store replenishment simplifies stock management.
• - Automated Ordering: This enhances back-office workflows, allowing retailers to focus more on customer service.
• - Drop Shipping Capability: Retailers can fulfill online or special orders efficiently without managing extensive inventory.

These capabilities create a scalable model for offering various types of feeders, from simple gravity models to advanced timed ones. This flexibility is ideal for establishments looking to cater to serious hunters and landowners who might invest significantly in tools for effective game management.

A Win-Win Solution

Michele Salerno, Chief Growth Officer at Celerant, notes that their objective is to ease the operational burden on retailers while increasing their capacity to fulfill customer demands. This amalgamation of systems means retailers can now say 'yes' to customer requests effortlessly, enhancing customer satisfaction. The ability to process orders instantly, regardless of whether a shopper prefers in-person or online experiences, positions retailers for greater success in a competitive landscape.

Availability for Retailers

The integration of American Feeder’s product line into Celerant's retail solutions is now available to existing clients, paving the way for outdoor retailers to optimize their offerings. For those interested in learning more about how this partnership can help enhance business operations, additional information can be found on Celerant’s website.

About American Feeder and Celerant Technology

American Feeder specializes in providing outdoor feeding systems for game management, offering various products tailored to the needs of outdoor enthusiasts. Meanwhile, Celerant Technology is acclaimed for advancing retail software beyond physical storefront limitations, consistently rated as a top choice among providers. Their solutions span point of sale, inventory management, and integrated eCommerce systems, ensuring retailers have the tools needed to thrive in today’s digital marketplace.

As the outdoor retail landscape grows ever more demanding, partnerships like this between Celerant and American Feeder not only enhance product accessibility but also propel retailers towards operational excellence in their pursuit of customer satisfaction.