Mission Craft Cocktails Reaches One Million Meals Funded Through Partnership with Feeding America

Celebration of a Milestone

Mission Craft Cocktails, known for its high-quality bar-strength cocktails, has reached an impressive milestone by funding one million meals through its philanthropic initiative, the One Bottle = One Meal program. This commendable achievement has been made possible through a partnership with Feeding America, an organization dedicated to combating hunger across the United States. The announcement comes alongside the brand's debut in Chicago, making their unique, ready-to-drink cocktails accessible to a broader audience.

Founded by Amit Singh and Marcin Malyszko, Mission Craft Cocktails prides itself on creating delicious cocktails made with locally-sourced ingredients from Southern California. The brand has rapidly gained popularity since its inception, recognized recently with the Leadership Award at the BevNet 2025 Spirit Awards and the Community Action Award from The Tasting Alliance at the San Francisco Wine & Spirits Competition.

Purpose-Driven Mission

The founders have expressed their clear vision for Mission Craft Cocktails from day one: to establish a 'perpetual giving machine' that aids in the fight against food insecurity. Singh shared, "Our dedication to helping put food on the table is part of our brand's DNA." This remarkable commitment has not only enabled the brand to thrive but also to make a meaningful impact. Achieving the milestone of one million meals in under three years certainly is a testament to their innovative approach and passion.

Chicago Launching at Binny's

The company’s Chicago launch at Binny's Beverage Depot marks another exciting chapter for Mission Craft Cocktails. Binny's, a family-owned business established in 1948, is well-known in the Midwest for its extensive selection of wines, spirits, and beers. Malyszko, who has deep roots in Chicago, expressed his enthusiasm about launching the brand in his hometown. He stated, "We look forward to the opportunity for Chicagoans to discover our bar-strength, ready-to-drink craft cocktails at Binny's and help support our mission-driven cause."

Now available in various locations through retail partnerships, including Total Wine, Costco, Ralphs, Whole Foods, and many others, Mission Craft Cocktails has positioned itself as a convenient choice for consumers looking for quality cocktails without the need for advanced preparation.

The Products

Mission Craft Cocktails offers a diverse range of flavors that cater to all tastes, from the Jalapeno Pineapple Margarita to the classic Old Fashioned. Each bottle contains ready-to-pour cocktails that retain high quality and flavor, with alcohol by volume ranging from 20-40%. The ease of having a bar-quality drink without the hassle of bartending tools truly embodies the brand’s philosophy of making craft cocktails accessible to all.

Partnership with Feeding America

Feeding America, the partner organization, is dedicated to eradicating hunger across America. They ensure that millions of individuals experiencing food insecurity can access the food and resources they need to thrive. Their mission aligns seamlessly with Mission Craft Cocktails' objective of providing meals through every bottle sold. This collaboration stands as a commitment to fostering a community where no one faces hunger.

The One Bottle = One Meal initiative exemplifies how businesses can contribute positively to social causes while thriving in the market. As the cocktail brand continues its expansion and philanthropic efforts, it hopes to inspire others in the industry to think about how they can incorporate giving into their business models.

Conclusion

As Mission Craft Cocktails celebrates its one-million-meal milestone, they embrace the future with plans for further growth and giving back. The journey of this cocktail brand exemplifies the potential for profit-driven businesses to engage in meaningful social impact while delighting consumers with quality products. In a world where food insecurity remains a pressing issue, such partnerships offer hope and encourage innovative solutions for those in need.