Discover Innovative Wellness at SPORTEC 2026: WATERROWER and ELASKO Featured

Elevating Wellness in Interior Design

As the world shifts towards a healthier lifestyle, WATERROWER | NOHRD and ELASKO stand out as two brands committed to merging wellness with sophisticated design. These innovative products will be showcased at the upcoming SPORTEC 2026, taking place from July 8 to July 10, 2026, at Tokyo Big Sight, Japan's premier sports and health exhibition.

Under the theme of “Harmonizing Space and Wellness,” the brands aim to create an inviting atmosphere where wellness devices seamlessly integrate into any interior. The display at SPORTEC features exquisitely crafted wooden machines designed to appeal not only to fitness enthusiasts but also to those who appreciate aesthetic charm in their living space.

A Unique Opportunity

During the exhibition, attendees will have the rare chance to meet the CEOs of WATERROWER and NOHRD in person. They will share insights about the brand stories and provide product demonstrations on site, deepening the connection between visitors and these unique offerings.

Additionally, Sonja Laskowski, founder of ELASKO, will provide an engaging introduction to their innovative wellness approaches. She will personally lead sessions educating attendees about the values surrounding ELASKO and offer firsthand experiences of their wellness programs.

What’s Unique About ELASKO?

ELASKO introduces a fresh concept in wellness that breaks away from the confines of traditional yoga or pilates. Focused on “releasing emotions and reclaiming individuality,” ELASKO emphasizes the connection between movement and breathing. Through a unique methodology—one that encourages emotional release and self-discovery—participants can find balance in both mind and body.

ELASKO also recognizes that the experience of wellness is not just rooted in practice but also in the environment where it occurs. Spaces designed to enhance user experience play a pivotal role, leveraging elements like light, scent, sound, and temperature to foster a soothing atmosphere that allows guests to reconnect with themselves distancing from their hectic daily lives.

Product Showcase and Sustainability

The SPORTEC exhibition is set to impress with a series of stunning, intricately designed wooden machines that include rowing machines, treadmills, and other fitness devices. Each device is crafted from premium materials like oak, cherry, and walnut, embodying both aesthetic appeal and sustainable, non-electric functionality. The craftsmanship reflects a commitment to both quality and sustainability, aligning with environmentally-conscious goals.

WATERROWER and NOHRD’s approach features an analog structure that utilizes water resistance and body weight, entirely eliminating the need for power sources, thus promoting a sustainable and eco-friendly workout environment. Their equipment emphasizes minimalism while providing a luxurious workout experience.

ELASKO’s New Initiatives

This year’s SPORTEC will mark the unveiling of ELASKO’s exciting new initiatives, aimed at expanding its reach beyond its flagship studio in Daikanyama, Tokyo. The brand will reveal several strategies for integrating its wellness programs into fitness gyms, yoga studios, and even luxury hotels.

1. Program Offerings for Fitness Facilities
ELASKO will introduce packages allowing fitness facilities to incorporate its unique methodologies and spatial designs into their existing operations. This program aims to provide additional value and differentiation, enhancing the overall client experience.

2. Wellness Retreat and Event Programs
In partnership with luxury hotels and resort facilities, ELASKO will launch retreat programs that combine their wellness offerings with an immersive stay experience. These programs can be conducted in versatile spaces such as guest rooms, spas, and banquet halls, contributing to a holistic wellness content for facilities seeking to elevate their offering.

Conclusion

WATERROWER | NOHRD and ELASKO are revolutionizing how wellness is perceived and integrated into everyday life. With their combined focus on high-quality, aesthetically pleasing equipment and innovative wellness practices, both brands aim to inspire a lifestyle where wellness seamlessly fits into our living environments. Join us at SPORTEC 2026 for an extraordinary opportunity to experience these transformative products and philosophies firsthand, redefining what it means to live well in harmony with our surroundings.