The Exquisite Uji Matcha Smoothie: A Taste of Japan
The Uji Matcha Smoothie, a much-anticipated product that gained immense popularity during the Osaka-Kansai Expo, is now set to make its nationwide debut at 7-Eleven stores across Japan. This delightful beverage will be available in limited quantities starting from October 24.
A Flavorful Experience
Costing 371 yen (tax included: 400.68 yen), the Uji Matcha Smoothie brings together a sophisticated green hue and a rich taste characteristic of high-quality matcha. Made from Kyoto's Uji matcha sourced from the esteemed Kitagawa Hanbei Tea Company, which has been in operation for 164 years, this smoothie guarantees a truly luxurious experience.
During the Osaka-Kansai Expo, the Uji Matcha Smoothie was the star attraction, delighting attendees and selling over 1,000 cups daily at two specific 7-Eleven locations. Now, this renowned smoothie is being released for all to enjoy across the country, allowing even more fans to experience its deep flavor and elegant aroma.
The Legacy of Kitagawa Hanbei
The matcha used in this smoothie comes from Kitagawa Hanbei, a historical tea merchant in Gion, Kyoto. Their outstanding track record, which includes receiving top honors at national tea competitions 11 times, underscores the premium quality of their matcha. In the midst of a growing Japanese tea trend, their tea house is drawing considerable attention from international visitors.
Riding the Matcha Wave
In a statement from 7-Eleven Japan's president, Tomohiro Akutsu, he highlighted the burgeoning global fascination with matcha. Not only is it embraced within the country, but it's also capturing the hearts of consumers worldwide. The successful trial launched at the Expo paved the way for further expansion, aligning with the increasing health consciousness among customers.
Akutsu expressed his excitement over the product's development, aimed at bringing the authentic taste of high-grade matcha to a broader audience, making it easily accessible nationwide. The Uji Matcha Smoothie is more than just a drink; it's an invitation for everyone, both locals and travelers, to immerse themselves in the rich culture and flavors of Japan.
Whether you're a matcha aficionado or new to the experience, the Uji Matcha Smoothie promises to captivate your senses. Don't miss this opportunity to indulge in a delightful blend of tradition and innovation.
Limited Offer
Please note that this product is offered in limited quantities, so be sure to visit your nearest 7-Eleven to try this exquisite beverage while it lasts. Availability may vary by location, and it may be subject to price variations as well.
To learn more about the Uji Matcha Smoothie and find your nearest store, visit
7-Eleven's official product page.
Indulge in this unique beverage, and embrace the enchanting essence of Uji matcha today!