Avocados From Mexico and Bomba Estéreo Release New Version of Classic 'La Bilirrubina' to Promote Hispanic Health Awareness

Fresh Twist on 'La Bilirrubina' by Bomba Estéreo

Avocados From Mexico® has teamed up with the Grammy-nominated band Bomba Estéreo to present a modern rendition of the beloved Latin classic, "La Bilirrubina." This collaboration aims to promote Hispanic health, particularly in raising awareness about diabetes, which significantly impacts the Latino community. Partnering with the American Diabetes Association (ADA), the campaign celebrates the 35th anniversary of the original song while advocating for early diabetes screening, starting at age 35.

The Mexican avocado brand is renowned as the number one seller in the U.S. market. The collaboration with Bomba Estéreo isn't just about music; it's a rallying cry to inspire healthier dietary habits among Hispanic populations, where studies indicate that adults are almost 70% more likely to be diagnosed with diabetes than their non-Hispanic white counterparts. With engaging educational resources, Avocados From Mexico and the ADA are determined to combat the growing diabetes epidemic within this community.

The Power of Music and Nutrition

In this dynamic reimagination of "La Bilirrubina," Bomba Estéreo replaces references to insulin with empowering lyrics that celebrate vitality and the joy of nutritious foods, including avocados, which are naturally sugar-free and rich in healthy fats. The catchy tune serves as a motivational anthem urging fans to embrace good eating habits, stay active, and take charge of their health.

According to Ávaro Luque, CEO of Avocados From Mexico, food is central to Hispanic culture, and with that comes a need to promote better nutrition. "We are more than just a food brand—we're on a mission to create a movement toward better dietary choices and empower the Hispanic community to take control of their well-being," Luque emphasizes.

The collaboration isn’t solely limited to musical endeavors. From November 13 to December 12, Avocados From Mexico pledges to donate one dollar to the ADA for every 60-second Type 2 Diabetes Risk Test completed at UnidosContraLaDiabetes.com, up to 35,000 people. With the aim of both educating and inspiring change, this initiative serves as a powerful reminder that food choices can be a preventive measure against diabetes.

Real Impact on Health

Li Saumet, a lead vocalist for Bomba Estéreo, expresses her enthusiasm for the collaboration, recalling her personal experiences growing up in a family impacted by Type 2 diabetes. She notes the importance of nutrition in the Hispanic community, making this song more than just entertainment—it's a call to action. "Transforming a beloved track into a vessel for hope is a special opportunity. It showcases how music, paired with the health benefits of avocados, can spark essential changes," Saumet said.

The relationship between nutrition, culture, and health continues to drive the brand's mission. The ADA's Diabetes Food Hub allows individuals to find diabetes-friendly recipes incorporating avocados, showing that it's possible to enjoy delicious meals while prioritizing health. Sheila Varshney, a registered dietitian with the ADA, underscores the necessity of reliable guidance for making sound food choices.

Avocados From Mexico's commitment is clear: to invest in the health of future generations and inspire joyful dietary changes that promote lifelong wellness. For further engagement, individuals can follow Avocados From Mexico on their social media channels or visit the campaign’s website.

About Avocados From Mexico

Avocados From Mexico is wholly owned by the Mexican Hass Avocado Importers Association (MHAIA), focusing on marketing efforts to promote avocados in the U.S. Avocados From Mexico has established itself as a leader in the industry, combining efforts with exporters to create impactful marketing strategies.

About Bomba Estéreo

Bomba Estéreo is a Colombian band that has gained worldwide recognition since their rise to fame in 2010. With multiple Grammy nominations and numerous international tours, they have become a cornerstone of the alternative music scene.

This refreshing take on "La Bilirrubina" is more than a reinvention of a classic; it is a movement aimed at fostering health and well-being within the Hispanic community. Through music, awareness, and nutritional advocacy, Avocados From Mexico and Bomba Estéreo are making a real and lasting impact.