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Embrace the Taste of Winter: Local Craft Tonjiru at Honoriya!

As the chill of winter sets in, JR East Japan Cross Station's onigiri store, Honoriya, is delighting customers with the introduction of ‘Local Craft Tonjiru’. Launched on February 17, 2026, this new offering is a collaboration with the innovative food-tech venture, MISOVATION, based in Tokyo. The product features freeze-dried tonjiru, a traditional Japanese pork miso soup, infused with local flavors from across Japan. This initiative not only showcases the beauty of regional culinary crafts but also takes advantage of modern technology to bring a taste of home directly to urban dwellers.

The Local Craft Tonjiru Collection

Honoriya is now offering three varieties of the Local Craft Tonjiru, expertly curated to pair with their handmade onigiri. Let’s explore these delightful flavors:

1. Fukushima Koji Miso Tonjiru (380 yen, tax included)
Produced by Wada Koji Co., Ltd. in Fukushima, this tonjiru showcases the richness of handcrafted koji, delivering a naturally sweet flavor from rice koji and the savory depth of soybeans. It offers a comforting taste that evokes nostalgia, perfect for warming up cold winter days.

2. Yanagawa Zen Tonjiru (380 yen, tax included)
From the historic Tsuru Miso Brewery in Yanagawa, Fukuoka, established in the Meiji era, this soup features a unique blend of barley koji, balancing sweetness and umami elegantly. Its delightful taste reflects the cultural heritage of the water city, making it a favorite among locals and visitors alike.

3. Kaga Miso with Sake Lees Tonjiru (380 yen, tax included)
Hailing from Yamato Soy Sauce Miso in Kanazawa, Ishikawa, this tonjiru marries the deep umami of Kaga miso matured in wooden barrels with the rich aroma of sake lees. It’s an invigorating bowl that warms you from the inside out, perfect for those chilly winter evenings.

Collaboration with MISOVATION

MISOVATION embodies the vision of intertwining Japanese cuisine with technology to promote global wellness. Founded in 2021, this food-tech company focuses on enhancing traditional foods like miso, which has significant potential in the global health market. Through innovative fermentation techniques, MISOVATION is dedicated to developing high-value nutritional products and creating a unique distribution model that tailors offerings to consumer needs while respecting local traditions.

Honoriya's Commitment to Quality

Honoriya first opened its doors in March 2002 at Tokyo Station and has expanded across the Tokyo metropolitan area. The store upholds three key principles: freshly cooked rice, handmade preparation, and the use of Aizu-grown Koshihikari rice. This commitment to quality allows Honoriya to create unforgettable onigiri experiences that resonate with customers’ tastes.

Experience the Warmth

As winter approaches, Honoriya’s Local Craft Tonjiru pairs beautifully with their onigiri, inviting you to indulge in genuine local flavors. Whether you’re on your daily commute or visiting for fun, grab a bowl of this heartwarming tonjiru to brighten your day. Stop by at either the Ecute Shinagawa or Ecute Ueno locations, where they serve these delightful tonjiru options within the station premises.

Discover the delicious intersection of technology and tradition at Honoriya, where every bowl of Local Craft Tonjiru represents a journey through Japan’s rich culinary landscape. Be sure to visit soon and bring home a taste of winter!