Purina's Documentary Series 'A Different Breed' Takes Home Three Daytime Emmys
Purina's Remarkable Achievement at the Emmy Awards
Purina is in high spirits as its docuseries, A Different Breed, recently won three Daytime Emmy Awards, a notable accomplishment for Purina Films. This original series, comprising nine episodes, was created in collaboration with InkBlot Narratives. The series not only earned accolades for Outstanding Lifestyle Program but also received awards for Outstanding Editing and Outstanding Directing in its genre.
The docuseries celebrates the powerful bond between people and their pets, showcasing heartfelt stories that lie at the center of these relationships. Available for streaming exclusively on Prime Video, A Different Breed takes viewers behind the scenes of the Purina Pro Plan Incredible Dog Challenge, which features 18 teams competing in various canine performance sports. The series highlights the dedication and passion of the participants and their dogs, as well as the valuable relationships that inspire their journeys.
Andrea Faccio, President and Chief Growth Officer at Purina, expressed pride in the recognition the series has received. She stated, "Three Daytime Emmy Awards is an extraordinary achievement and a proud moment for everyone who brought A Different Breed to life. I've always believed the most powerful stories go beyond the moments we see on screen to reveal the dedication, the setbacks, and the remarkable relationships behind them."
In addition to the three Emmy wins, A Different Breed Showdown at the Farms—a standalone special from the series—was awarded the 2026 Mid-America Emmy Award for Editor - Short Form or Long Form Content. This special feature delves deeper into the human-animal connection while showcasing the teamwork and determination that set canine performance sports apart.
The recognition from the Emmy committee marks a significant milestone for Purina Films. The brand is shifting its focus beyond just promoting products and instead directing the spotlight toward the stories of competitors, their dogs, and the inspiring narratives that unfold through their participation in the sport. By creating premium entertainment that resonates with pet owners, Purina is effectively demonstrating how brands can immerse themselves in popular culture through compelling storytelling.
As Purina looks ahead, fans can anticipate more chapters from A Different Breed, with Season 2 already in post-production. This upcoming season promises to introduce new competitors and journeys, further capturing the excitement and intricacies of canine performance sports. Details regarding the release date and availability will be shared soon.
The Purina Pro Plan Incredible Dog Challenge itself has a history spanning nearly 30 years, showcasing extraordinary canine athletes and their handlers in a variety of exhilarating events, from high-flying disc routines to agility courses.
Overall, A Different Breed serves as a testament to the emotional connection between pets and their owners, while Purina continues to be a frontrunner in delivering quality pet care products. Committed to enhancing the lives of pets and those who care for them, Purina has invested over $150 million in philanthropic endeavors promoting pet welfare and community enrichment over the past five years.
Purina remains a part of Nestlé, a global leader in Nutrition and Wellness, producing some of the world's most trusted and popular pet care products including Dog Chow, Purina ONE, Pro Plan, Friskies, and Tidy Cats. In every endeavor, Purina seeks to support a better quality of life for pets and their loving families, inspiring future generations to value these cherished relationships.
For more information, viewers can stream all nine episodes of the Emmy-winning A Different Breed on Prime Video now.