FENTY x PUMA Launch
2025-08-12 07:34:13

Exciting New Releases from FENTY x PUMA: Football Inspired Collection

FENTY x PUMA's Latest Collection Launching in August



The renowned collaboration between fashion icon Rihanna and sportswear giant PUMA, FENTY x PUMA, is set to unveil an exciting new collection inspired by football. This collection aims to redefine sporty aesthetics, merging luxurious details with sophisticated dusty colors to create trendy apparel, standout footwear, and accessories that encapsulate Rihanna's distinctive vision.

Among the highlights is the introduction of the signature shoe, FENTY AVANTI LS, available in two stylish colors: powder purple and a chic black-beige combination. This shoe features elements inspired by PUMA's iconic KING boots, including meticulous stitching and a foldable tongue, emphasizing premium craftsmanship.

Also making waves is the CAT CLEAT, a remarkable footwear piece that combines the practicality of beach sandals with a striking platform stud sole. By integrating football elements into street-style fashion, this shoe represents a fresh take on how to infuse stadium spirit into everyday attire. This innovative approach by FENTY promises to add a new level of impact to seasonal styling.

Release Information


This highly anticipated collection will be available starting August 7, 2025, at 10 AM. Note that select items will be available a day earlier at specific PUMA stores. The collection will be sold at various locations, including PUMA Store Harajuku Cat Street, PUMA Store Osaka, and through the PUMA official online store.

Product Details


  • - Product Name: PUMA x FENTY AVANTI LS
  • - Retail Price: ¥20,900 (tax included)
  • - Product Number: 404191
  • - Color Option: 03

  • - Product Name: PUMA x FENTY Cat Cleat L
  • - Retail Price: ¥15,400 (tax included)
  • - Product Number: 404770
  • - Color Options: 01/02

  • - Product Name: PUMA x FENTY Nylon Drill Top
  • - Retail Price: ¥24,200 (tax included)
  • - Product Number: 635734
  • - Color Option: 48

Metallic Shine: SPEEDCAT METALLIC Launching August 14


Following this exciting collection, the iconic SPEEDCAT METALLIC will be released on August 14, 2025. Acclaimed for its stylish design, this shoe celebrates its 25th anniversary by revamping the original racing-inspired silhouette that was a hit among F1™ drivers in the late 90s. With a high-gloss chrome finish and a sleek silver colorway, the SPEEDCAT METALLIC emphasizes the shoe's speed and style heritage. The campaign features Rosé from BLACKPINK showcasing the shoes in dynamic visuals, including a powerful scene where she confidently walks in a scrapyard and drives a sports car.

The product details are as follows:
  • - Product Name: SPEEDCAT METALLIC
  • - Retail Price: ¥15,950 (tax included)
  • - Product Number: 403689
  • - Color Option: 01

New Colors for H-STREET Inspired by Jamaica Launching August 25


Further, fans can look forward to an inspiring collection in the H-STREET shoe line, launching on August 25, 2025. This collection draws inspiration from Jamaica's vibrant track and field scene, featuring colorways that reflect the Jamaican flag's iconic black, yellow, and green. Rooted in the archival Harambee track spike yet redefined for modern tastes, this shoe represents a perfect blend of 90s running style and contemporary lightweight construction. With a breathable mesh upper and nostalgic T-shaped toe box, the H-STREET model is both simple and impressive.

The product details are as follows:
  • - Product Name: H-STREET
  • - Retail Price: ¥12,100 (tax included)
  • - Product Number: 403775
  • - Color Options: 01/02

Conclusion


Each piece in this remarkable new collection is set to thrill both fashion enthusiasts and sports fans alike, further establishing FENTY x PUMA as a leader in blending sporty elegance with everyday wear. Get ready to elevate your style this summer!


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Topics Consumer Products & Retail)

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