#Japan #Digital Signage #Chofu #Kyoei Ad #Chofu Station

Kyoei Ad International Launches Digital Signage at Chofu Station

Kyoei Ad International, based in Chiyoda, Tokyo, has officially commenced its advertising operations on the newly installed digital signage at Chofu Station on April 1, 2026. This initiative is part of the city's efforts to revamp the Chofu Station Square with the collaboration of Fujifilm Imaging Systems, featuring ten state-of-the-art digital advertising screens.

Enriching User Experience through Digital Transformation

The Chofu Station area has undergone significant changes owing to the ongoing Keio Rail elevated complex project, culminating in a spacious urban environment set to be unveiled by the end of March 2026. As a key transportation hub and a focal point for community interaction, the station faced challenges with the complexity of bus information due to multiple service providers. Kyoei Ad stepped in as an expert in transit advertising to alleviate these difficulties by innovatively integrating real-time bus information and advertisements into a cohesive digital signage experience.

The project ensures that critical information is effectively communicated without detracting from the visual appeal of the area. Kyoei Ad has meticulously crafted a visual framework that harmonizes transit information with targeted advertisements, ultimately enhancing the overall media landscape for daily commuters.

Building a Circular Information Ecosystem

The newly introduced digital signage serves dual functions: it provides real-time departure notifications and delays while simultaneously showcasing promotions from local businesses. This approach aims to enhance the wait experience for commuters, delivering timely updates and valuable insights about local events and attractions, transforming the station square into a vibrant information hub.

The revenue generated from advertisements will be reinvested into the maintenance and management of the signage, presenting a sustainable operational model that lowers municipal expenses while enhancing user convenience. This collaborative effort enables local businesses, residents, and municipal authorities to share mutual benefits, fostering a sustainable infrastructure model that supports public transport.

Details of the Digital Signage Setup

Each of the high-brightness 55-inch screens is strategically placed at critical bus stops in the Chofu area: from the south exit (stops 1 to 4) and the north exit (stops 11 to 15). These screens display advertisements alongside essential public information, including:

• - Real-time departure schedules
• - Timetables and route maps
• - Announcements from the city
• - Local advertisements

Display Specifications:

• - Ad Slot Size: W680mm × H382mm (part of the screen allocated for advertising)
• - Broadcasting Hours: 4:00 AM to 12:00 AM (20-hour operation)

A Vision for Community Connection

Through this initiative, Kyoei Ad aims to expand the potential of transit advertising and enrich the community's infrastructure. The company remains dedicated to adapting to the evolving movement patterns of residents and fostering dynamic city development through out-of-home advertising. Collaborating with municipalities and transport providers nationwide, Kyoei Ad strives to support the circulation of regional information and contribute to lively urban environments.

For inquiries regarding this initiative, please reach out through the contact form on the Kyoei Ad official website, or you may contact the city hall of Chofu for further information on urban development initiatives.

Contact Information

Kyoei Ad International
Contact Form
Tokyo, Chiyoda, Naruwayama 2-2-3, Hibiya International Building, 17th Floor
Founded: May 1963
CEO: Katsumi Hirose
Capital: 50 million yen
Services: Advertising, Digital Signage, Area Marketing, Web Services
Website

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Chofu City Office
Urban Development Department
Chofu City Official Website
Tokyo, Chofu, Kojimacho 2-35-1
Mayor: Takaki Nagatomo

Fujifilm Imaging Systems
Company Website
Tokyo, Shinagawa, Nishi-Gotanda 3-5-8, JR Meguro MARC Building, 11th Floor
CEO: Koji Matsumoto