#Japan #Tokyo #Sustainable Development Goals #GOOD LIFE Fair #Momotetsu

The Launch of the First Regional Revival SDGs Fest in Tokyo

In a landmark event for local revitalization, the first-ever "Regional Revival SDGs Fest in GOOD LIFE Fair 2026" will take place at Tokyo Big Sight from September 25 to 27, 2026. This exciting exhibition, organized by Asahi Shimbun Company and supported by the Cabinet Office's Local Revitalization Promotion Office, gathers 21 municipalities from across Japan committed to sustainable development goals (SDGs).

The festival not only aims to promote awareness of SDGs initiatives but also offers an interactive platform for attendees. Collaboration with KONAMI through the popular game "Momotetsu" transforms the event into a fun, engaging experience where visitors can learn while participating.

This year's event follows the successful debut at EXPO 2025 in Osaka-Kansai, marking an essential opportunity for the public to immerse themselves in the practical efforts being made toward local revitalization across the nation.

Event Highlights

• - Dates & Venue: The festival will open its doors from 10 AM to 6 PM on September 25 and from 10 AM to 5 PM on September 26 and 27, at the West Halls 2 to 4 of Tokyo Big Sight.
• - Free Admission: Entry is free but requires pre-registration for the GOOD LIFE Fair 2026. Invitation codes are available to allow free entry.

Exhibition Features

1. Municipal Booths: In a special area designed to resemble the world of "Momotetsu," visitors can explore booths set up by the featured municipalities. Here, they can experience firsthand the local innovations and efforts driving the SDGs agenda, such as next-generation transport (LRT) and space education provided in collaboration with JAXA. An application will also allow visitors to navigate the booths in a game-like environment.

2. Stage Events: A special stage within the hall will host various programs focusing on local promotional activities and presentations centered around SDGs themes.

Participating Municipalities

The festival will feature 21 municipalities showcasing their unique approaches to SDGs, divided among 12 solo booths and additional joint displays:

• - Solo Exhibitors: Municipalities set to have individual booths include Nagai City in Yamagata, Nasu Shiobara in Tochigi, Daigo Town in Ibaraki, and others from across Japan.
• - Joint Exhibitors: Other featured municipalities such as Utsunomiya City and Haga Town in Tochigi will share booths, presenting their collective initiatives.

This event seeks to deliver an interactive and personal experience that emphasizes the critical role local governments play in sustainable development.

About the GOOD LIFE Fair 2026

The "GOOD LIFE Fair 2026" is an expansive showcase of sustainable lifestyles focusing on comfortable living aligned with SDGs. Visitors can discover diverse products, services, and community attractions, all promoting a rich and sustainable lifestyle, reinforcing the concept of "Good Life for Tomorrow, Starting Today."

The event will run parallel to ASIA DIVE EXPO JAPAN 2026 and the Two-Region Residence Forum 2026. To pre-register, individuals can fill out the online form on the official website. General visitors using the invitation code ‘SDFE26’ can enter for free!

About Momotetsu

"Momotetsu" is a long-standing board game series where players act as company presidents to amass properties across Japan. Since its debut in 1988, over 20 million copies have been sold, demonstrating its popularity across generations. The game promotes local culture and tourism, making it an excellent fit for pairing with local revitalization efforts through SDGs initiatives.

Join us for this engaging celebration of sustainable development and community spirit at the Regional Revival SDGs Fest in Tokyo!