Celebrating One Year of Odawara Rokuzaemon at Sogo Yokohama Store
Odawara Rokuzaemon, operated by Avalon Foods, is celebrating its first anniversary at Sogo Yokohama Store from September 19 to September 30, 2026. This event is a way to thank customers for their support while introducing exciting exclusive products.
Special Offers and And Anniversary Highlights
During the anniversary period, customers spending over 3,000 yen (incl. tax) will receive a limited edition Rokuzaemon original cooler bag (small). This unique offer is only available until supplies last, making it a perfect gift for seafood lovers. Alongside this gift, a special set featuring
Kakikuzuri with Ginger and the Best Nori Rice will be available for purchase at a price of 1,728 yen (incl. tax).
Exclusive Kakikuzuri Set
The
Kakikuzuri with Ginger is made from carefully selected domestic ingredients. It features delicious oysters from Hiroshima, simmered together with ginger to create a rich, flavorful condiment. This combination enhances the natural umami of the oysters, bringing out a complex taste that pairs beautifully with freshly steamed rice or as a drink accompaniment.
Also included in the special set is
The Best Nori Rice, which holds the title of the best-selling product among the room-temperature items offered by Odawara Rokuzaemon. Touted for its melting texture and rich flavor, this traditional nori item is made with seaweed harvested from the rare Ariake Sea, favored for its superb quality. It’s not just a popular item; it’s a long-standing favorite that resonates with many customers, coming second only to the renowned King's Salted Squid in overall sales.
Anniversary Celebrations: Gifts for Respect for the Elderly Day
Additionally, in honor of Respect for the Elderly Day on September 21, Odawara Rokuzaemon is running a campaign across all stores, where staff members have selected their top recommended gifts. Customers can find these unique items available for purchase within the stores as suggested by the staff from the official Instagram account (@rokuzaemon_shop).
Each store is showcasing three special sets for this occasion. The campaign aims to make it easy for customers to express their appreciation to their elders through thoughtfully selected gifts.
The suggested products include:
- - Celebration Gift Set 4,816 yen (incl. tax) from Sogo Yokohama.
- - Rice and Accompaniments Set 2,278 yen (incl. tax) from LUSCA Odawara.
At stores like
Minaka Odawara and
Sogo Yokohama, where gift boxes and nationwide shipping options are available, the focus is on delivering curated gift sets. Meanwhile,
Toyosu Chikyu Hyakuzensuke and
LUSCA Odawara stores will concentrate more on casual products at approachable prices for ease of purchasing alongside regular shopping.
The Odawara Rokuzaemon team invites everyone to join in celebrating this meaningful occasion and to show appreciation to loved ones with their distinctive and high-quality seafood products.
About Odawara Rokuzaemon
With a legacy spanning over 430 years as a fish wholesaler in Odawara, the brand Odawara Rokuzaemon is a unique initiative led by Avalon Foods to provide original products made from decades of expertise in seafood selection and culinary skills. Their offerings aim to enhance mealtime experiences with delightful accompaniments. The company’s commitment to quality is proven with sales surpassing 200,000 units of their star product,
King's Salted Squid, and the popular
The Best Nori Rice, both crafted with care by skilled artisans at its factory in Odawara.
Explore more about Odawara Rokuzaemon and their offerings via their official website:
Odawara Rokuzaemon.