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The 136th Canton Fair: A Gateway to China's Quality Commerce

The 136th Canton Fair, also known as the China Import and Export Fair, took place recently in Guangzhou, representing a significant milestone for not just Chinese commerce, but for global trade as a whole. With a staggering projected export volume of $24.95 billion, this year's event focused on the theme of 'Serving High-Quality Development and Promoting High-Level Opening'. The fair displayed a vast array of products and innovations, setting multiple records along the way, chiefly through an increased variety of new products and an uptick in international buyers.

This exceptional success is largely due to the emergence of new, quality-driven productive forces, as evidenced by the presentation of around 390,000 smart and digital products, marking a 300% increase over previous iterations. Additionally, there was a remarkable 130% rise in green and low-emission products compared to the last fair, showcasing the determination of Chinese manufacturers to innovate and enhance sustainability.

As international businesses increasingly source products through new technologies and innovations observed at the fair, the structural evolution within China’s export category mirrors a shift in the technological value and branding of its products. The remarks from key industry figures were enlightening. Chu Shijia, the Deputy Director and Secretary-General of the Fair, emphasized that "the Canton Fair is a crucial window for China into the international market and serves as a pivotal platform for foreign trade."

Arthur Guimarães, General Manager of the Chinese Chamber of Commerce in Brazil, echoed the sentiment by stating, "The Canton Fair showcases the latest achievements of China's advanced manufacturing industry, positioning it as the prime venue to connect with reliable partners."

This year's event saw an increase in foreign buyers from various major markets, particularly from emerging economies involved in the "Belt and Road" initiative. Significantly, the number of attendees from the European Union also increased by double digits. Such notable results attest to the growing confidence international businesses have in both Chinese products and companies, reflecting a reinvigorated trust in China's economic future.

Looking ahead, the role of the Canton Fair as an international platform is poised to grow even more as it continues to facilitate international trade and promote mutually beneficial development strategies. Scheduled for its next edition from April 15 to May 5, 2025, the Canton Fair promises to remain at the forefront of showcasing China's ongoing trade evolution. For further details, stakeholders and interested parties are encouraged to visit the official site at Canton Fair.

In summary, the 136th Canton Fair is not merely an annual trading event; it symbolizes the zeal for innovation and quality that defines the modern Chinese commerce landscape. As the fair evolves, it represents the continual growth and adaptation of China’s trade capabilities on the global stage.