Wyndham and Ovolo Group Join Forces to Elevate Luxury Travel in Asia Pacific
Wyndham and Ovolo Group Join Forces to Elevate Luxury Travel in Asia Pacific
Wyndham Hotels & Resorts has embarked on an exciting journey by announcing its strategic partnership with Ovolo Group, a pioneer in Asia Pacific's lifestyle hotel movement. This collaboration aims to expand their upscale offerings across the region, integrating Ovolo's distinctive boutique hotel charm with Wyndham's extensive global reach and industry-leading infrastructure.
In the coming months, five Ovolo hotels located in key markets—Sydney, Brisbane, Canberra, Melbourne, and Hong Kong—are set to officially join the Wyndham brand. This move acknowledges the burgeoning consumer demand for experiential travel, a trend significantly driven by younger travelers, notably Gen Z and millennials, who are seeking unique, culturally rich experiences rather than cookie-cutter accommodations.
Marking a Major Milestone
Joon Aun OOI, President of Wyndham Hotels & Resorts in Asia Pacific, emphasized the significance of this partnership, stating, "This collaboration represents a pivotal juncture for Wyndham, as we fortify our presence in the upscale sector by leveraging Ovolo's strengths in lifestyle hospitality. Today's travelers desire more than just a place to stay; they yearn for distinctive experiences that resonate with their lifestyle choices."
Ovolo Group's founder and CEO, Girish Jhunjhnuwala, echoed these sentiments, revealing, "Ovolo is not merely a hotel brand; it embodies a lifestyle that elegantly blends fashion, art, music, and entertainment. By collaborating with Wyndham, we're primed to explore exciting growth opportunities while maintaining our unique identity."
What Guests Can Expect
The five Ovolo hotels transitioning into the Wyndham portfolio will include:
1. Ovolo Central, a Wyndham Hotel - Located in the heart of Hong Kong's bustling central district, this boutique hotel features 41 uniquely designed rooms that prioritize modern amenities and natural light, all while immersing guests in the vibrant nightlife and dining scene.
2. Ovolo Nishi, a Wyndham Hotel - Nestled in Canberra's central business district, this hotel uniquely blends style with a quirky twist, offering visually stimulating spaces and rooms adorned with vintage pieces.
3. Ovolo South Yarra, a Wyndham Hotel - In the trendy South Yarra neighborhood of Melbourne, this establishment offers 123 rooms that exude a sense of 70s glamour paired with modern conveniences, ideal for exploring the area's chic bars and boutiques.
4. Ovolo The Valley, a Wyndham Hotel - Situated in Brisbane's Fortitude Valley, this 103-room hotel is dedicated to the celebration of art, music, and local culture, merging stylish décor with artistic flair.
5. Ovolo Woolloomooloo, a Wyndham Hotel - On Sydney's historic Finger Wharf, this 100-room waterfront property provides breathtaking views and spacious accommodations near iconic attractions.
Guests at these Ovolo properties will have access to Wyndham's renowned Wyndham Rewards® loyalty program, enhancing their travel possibilities and experiences throughout the globe.
Wyndham's Competitive Edge
Wyndham's expansion efforts in Asia Pacific are supported by what they term the Wyndham Advantage, which encompasses cutting-edge marketing, distribution, and resources geared towards maximizing owners' success. Since 2018, they have invested nearly $350 million in innovative technology that empowers hotel owners with industry-leading systems and recognition such as the highly-rated hotel rewards program by USA Today.
Through this partnership, both Wyndham and Ovolo Group are set to redefine luxury travel in the Asia Pacific region. As they combine their strengths, the hospitality landscape is poised for transformation, offering experiences that cater not just to a place to stay, but to a lifestyle pursuit that encapsulates the spirit of travel today. This alliance is anticipated to attract a new wave of travelers who seek a blend of comfort, culture, and creativity in their journeys.
For those interested in franchise development opportunities or further insights, more information can be found at WyndhamDevelopment.com.
Together, Wyndham Hotels & Resorts and Ovolo Group are on the brink of shaping a luxurious and vibrant future for hospitality in the Asia Pacific, creating spaces that not only appeal to the eyes but resonate with the heart.