Dragon Shield Unveils 'Unpacked': The Ultimate Experience for Trading Card Game Collectors
In a remarkable move for trading card game (TCG) enthusiasts, Dragon Shield has launched a new feature called 'Unpacked' within its widely used Card Manager app. This innovative addition allows users to gain personalized insights into their card collections, reminiscent of Spotify's popular 'Wrapped' feature. With a rich history of 25 years in the gaming accessories market, Dragon Shield aims to enhance user experience through data-driven insights.
A Look Back at 2024
On January 7, 2025, Dragon Shield announced that over 2.2 million unique users of the Card Manager app received their personalized Unpacked videos. This feature provides a detailed account of how card collections flourished throughout 2024. The videos not only showcase personal collection growth but also compare individual trends with the broader gaming community.
Nuno Madureira, Product Manager at Dragon Shield, emphasized the goal behind Unpacked: "We wanted to showcase our users and communities, and Unpacked achieves that. Card Manager is tasked with helping manage and track people's most prized possessions – the cards that fuel the games they love. We want to shine a light on our community, because each collection is unique, like the people who create them."
This year-long data collection offers users insights into their collection's worth, highlighting the financial aspect behind each card. Overall, the collections stored within the Card Manager are valued at a staggering $174 million.
User Engagement and Community Insights
The Card Manager garnered significant user engagement throughout the year, with TCG players spending an impressive total of 192 years within the app. Notably, the Pokémon community stands out, boasting over 1.2 million unique users, making it the largest community among TCGs. Meanwhile, the Magic The Gathering community, with more than 430,000 unique users, displayed a higher engagement level, dedicating significant time to refining their collections.
What This Means for Collectors
For TCG collectors, Unpacked serves as a crucial tool to efficiently manage and visualize their cards. Users can dive into their collection data, revealing trends and changes that may not have been apparent throughout the year. Whether for an engaged community member or a casual player, Unpacked enriches the overall experience of owning and managing trading cards.
Interested users can download the Dragon Shield Card Manager app to access Unpacked for the year 2025 via
DragonShield.com or through app stores across various platforms.
About Dragon Shield
Founded in 1999, Dragon Shield originated from a passion for providing better card game accessories. Over the years, it has emerged as the market leader, known for its high-quality sleeves and commitment to the gaming community. Celebrating its 25th anniversary in 2024, Dragon Shield continues to innovate and support card game enthusiasts around the globe. Their mission remains founded on their own experiences as gamers, which shapes everything they produce.
With Unpacked, Dragon Shield reinvents the way TCG players connect with their collections, setting a new standard for engagement and community interaction in the world of trading card games.