Exciting New Collaboration Project Between FamilyMart and HKT48 Launches in Kyushu

FamilyMart and HKT48 Join Forces for Kyushu Project

Starting April 7, 2026, FamilyMart, one of Japan's leading convenience store chains, is set to launch an exciting collaborative project with the popular idol group HKT48, specially focused on the Kyushu region. Under the slogan 'Together with HKT48 in Convenience Stores', this initiative promises to energize local communities across Kyushu.

Background of the Collaboration

In anticipation of its 45th anniversary in September 2026, FamilyMart aims to deepen its commitment to community love through partnerships with popular local entertainment. This collaboration with HKT48 has been a vital part of FamilyMart’s ongoing 'Regional Support Project' since November 2025. The idol group, known for its strong presence in Fukuoka, celebrates its 15th anniversary in 2026, making this partnership particularly meaningful.

This project will roll out across approximately 1,500 FamilyMart locations in the Kyushu area, including Fukuoka, Saga, Nagasaki, Kumamoto, Oita, Miyazaki, Kagoshima, and a select few shops in Yamaguchi. The campaign includes the sale of original items, special printing services, and interactive promotions to engage with HKT48 fans and the community alike.

Unique Offers and Promotions

Special Campaigns

Throughout the campaign period, customers purchasing selected products at FamilyMart can enter for a chance to win signed HKT48 posters and more. By registering receipts from purchases of participating items, such as Wonder Coffee’s Cafe au Lait and Calpis Water, customers can earn points redeemable for exclusive rewards.

The promotional period for product purchases runs from April 7 to April 20, 2026, while point registration continues until April 21, 2026. Additionally, customers can purchase limited-edition bromides featuring HKT48 members through FamilyMart’s print service, available from April 21 to June 30, 2026.

Supporting Local Communities

In line with the project’s objectives, FamilyMart will also introduce a unique 'Food Drive' donation box branded with the HKT48 logo, aimed at addressing regional challenges. This box will be set up in stores from April 22, 2026, encouraging local residents to contribute to community programs.

Interactive Retail Experiences

To enhance customer interaction, FamilyMart will implement various initiatives, including special store designs featuring HKT48 and exclusive food items. The collaboration seeks to make FamilyMart not just a shopping destination but a hub for cultural engagement and community bonding.

Conclusion

This partnership between FamilyMart and HKT48 not only celebrates local culture but also fosters a spirit of inclusivity and support within the Kyushu region. By blending entertainment with local needs, the project aims to create memorable experiences for fans and community members alike. As the launch date approaches, the public is encouraged to participate in these engaging activities and support local initiatives, marking a notable milestone in the ongoing commitment of FamilyMart to serve its communities. Stay tuned for more updates!

For more information about HKT48, visit HKT48’s Official Website.