#Japan #Shikoku #Living Comfort #Daito Kentaku #Shikoku Rankings

2025 Shikoku Region Living Comfort and Desired City Rankings

Daito Kentaku Co., Ltd. has recently released the results of its comprehensive living satisfaction survey, showcasing the 2025 Good Room Network City Living Comfort Rankings and the 2025 Good Room Network Desired City Rankings, specifically for the Shikoku region. This year's survey has garnered significant attention for presenting valuable insights into where residents feel most satisfied and what cities they aspire to live in.

Highlights of the 2025 Living Comfort Rankings

For the second consecutive year, Utatsu Town in Kagawa Prefecture has claimed the top spot in the living comfort rankings. This small town, facing the Seto Inland Sea, has been undergoing considerable development, with new tourist attractions and commercial facilities, as well as a growing number of medium and high-rise apartments. The town’s infrastructure has improved, earning high ratings in crucial factors such as transportation convenience, administrative services, and vibrancy.

Tokushima Prefecture's Kitajima Town has also shown an impressive rise, moving from seventh place last year to fifth this year. Nestled between the Yoshino River and the Shikoku Mountains, this town benefits from a rich natural environment and is developing as a bedroom community for Tokushima City, attracting large shopping centers and numerous retail outlets.

Rankings Summary:

1. Utatsu Town, Kagawa (2nd consecutive year)
2. Kitajima Town, Tokushima
3. Takamatsu City, Kagawa (2nd consecutive year)
4. Ikeda Town, Tokushima
5. Ishii Town, Tokushima

This data reveals that residents place immense value on convenience and quality services provided by their local governments, essential factors in creating a fulfilling living environment.

Highlights of the 2025 Desired City Rankings

Continuing its winning streak, Matsuyama City in Ehime Prefecture has secured the top position for the sixth consecutive year as the most desired city to live in. Following Matsuyama in the rankings are Tokyo's 23 wards in second place for the fourth consecutive year, and Takamatsu City in Kagawa coming in at third.

The rankings reveal a trend of residents maintaining a positive outlook on their current cities, evident as 77.3% of the respondents indicated satisfaction with their current living situation. Furthermore, the survey found that 55.3% of respondents had no particular city they wished to live in, while 22% expressed the desire to stay where they are currently residing.

Desired City Rankings:

1. Matsuyama City, Ehime (6th consecutive year)
2. Tokyo 23 Wards (4th consecutive year)
3. Takamatsu City, Kagawa
4. Osaka City
5. Kobe City

This consistent preference for Matsuyama City emphasizes its enduring appeal, marked by its friendly atmosphere, balance of urban amenities, and picturesque surroundings.

Additional Insights

This living comfort index considered various aspects contributing to residents' satisfaction, focusing on key factors such as administrative services, safety, affordability, and overall happiness with living conditions. The rankings were based on a survey conducted by Daito Kentaku, which collected responses from over 24,070 residents aged 20 and above across Shikoku, including Tokushima, Kagawa, Ehime, and Kochi Prefectures.

The survey utilized responses from 2021 to 2025 to accumulate a comprehensive view of trends and shifts in public sentiment regarding living in various cities within the region.

In conclusion, the 2025 Shikoku Living Comfort and Desired City Rankings not only highlight the cities that excel in meeting the needs of their residents but also reflect broader trends on what makes a city desirable for current and future inhabitants. For more detailed insights, the complete study results and further information can be found on their official website.