#Japan #Chiba #Heat Stroke #KOKUBO #Ice Month

KOKUBO Group's Ice Month Initiative for Heat Stroke Prevention

KOKUBO Group, a renowned ice manufacturing company based in Chiba, Japan, has announced a significant initiative aimed at raising awareness about heat stroke prevention. Starting from August 5, 2025, the company will collaborate with fire departments across five locations in Chiba Prefecture to implement the "Ice Month" program, dedicated to educating the public on heat stroke prevention tactics.

Purpose of the 'Ice Month'

Given the increasing concerns surrounding heat-related illnesses during the sweltering summer months, KOKUBO Group is proactively partnering with the Heat Stroke Prevention Voice Project Secretariat, an organization that unites local governments, businesses, and non-profits for a common cause. This initiative aims to teach residents how to effectively use ice in combating heat-related conditions.

From conducting seminars led by firefighters to providing essential resources, the goal is to ensure that the community understands how to stay safe as temperatures rise. The initiative will last for approximately one month, allowing ample time for educational programs and community engagement.

Fire Department Collaboration

The initiative will specifically involve the following fire departments in Chiba:
1. Abiko Fire Department (Address: Abiko, Chiba)
2. Urayasu Fire Department (Address: Urayasu, Chiba)
3. Kimitsu Fire Department (Address: Kimitsu, Chiba)
4. Noda Fire Department (Address: Noda, Chiba)
5. Yachiyo Fire Department (Address: Yachiyo, Chiba)

Through these partnerships, firefighters will share effective strategies for using ice, such as specific body parts to cool down to alleviate heat stress. Additionally, KOKUBO Group will supply three types of ice products for various uses. This means that firefighters will have the tools necessary to support each other while working under severe summer conditions.

Supporting Firefighters and the Community

To further enhance these endeavors, KOKUBO Group will provide not only ice but also snow cone machines. These machines will be used during breaks to offer firefighters a refreshing treat while reinforcing heat stroke prevention measures at their workplaces.

The larger goal of the initiative is to ensure that citizens are informed about the availability and efficacy of ice, easily obtainable at convenience stores, as an essential resource for combating heat. The Ice Month will promote community action, encouraging everyone to participate in the prevention efforts.

About the Heat Stroke Prevention Voice Project

This project has been underway since 2011, aiming to eliminate heat stroke fatalities through collective awareness and communication. With support from medical professionals and various community members, it has expanded significantly over the years, boasting over 5,887 collaborating organizations and nearly 25,000 certified heat stroke prevention advisors nationwide as of July 2025.

KOKUBO Group's commitment to being part of this initiative reflects their dedication to community health and safety, leveraging their expertise in ice products to support these crucial goals.

The Legacy of Rock Ice

In October 2023, KOKUBO Group commemorated the 50th anniversary of their iconic Rock Ice brand, which has become synonymous with quality ice products in Japan. Launched in 1973, Rock Ice serves various purposes, from personal leisure to sporting events, illustrating its versatility and importance in daily life.

Conclusion

As KOKUBO Group gears up for its Ice Month initiative, it not only emphasizes the importance of heat stroke prevention but also showcases the power of community collaboration. With such programs, the company aims to enhance public awareness, safeguard lives, and promote healthy living practices amid fierce summer heat.

For additional information, visit their official website: KOKUBO Group.