#Japan #Hiroshima #CSR #MetLife #Hiroshima Bank

A New Chapter in Child Welfare Initiatives

Hiroshima Bank, led by President Kazuo Kiyosumi, has partnered with MetLife Life Insurance, under the leadership of Dirk Osteen, to support children's welfare through their 38th round of donations from the ongoing "Joint Social Contribution Program." This initiative, established in 2007 as part of each company’s commitment to corporate social responsibility (CSR), takes a significant step forward as they recently announced their latest contributions.

Donation Details

The latest donation cycle, covering the period from October 2025 to March 2026, has resulted in a total contribution amounting to 254,000 yen, with both Hiroshima Bank and MetLife Life Insurance contributing equal shares of 127,000 yen each. The funds were officially presented on July 3rd, with a ceremonial handover taking place at the Hiroshima Children's Dream Foundation.

Beneficiary Organizations

The contribution has been designated to support various local organizations, including:

• - Hiroshima Children’s Dream Foundation (公益財団法人ひろしまこども夢財団)
• - Twelve organized children's facilities in Hiroshima Prefecture
• - Two organized infant care homes
• - Two foster parent associations

These organizations play a crucial role in creating a nurturing environment for the region’s children. Hiroshima Bank and MetLife Life Insurance aim to enhance educational opportunities and social inclusion for the younger generation, representing their commitment to shaping the future of individuals in society.

The Purpose Behind the Program

The primary goal of the Joint Social Contribution Program is to foster a safe and supportive environment where children can thrive. Both Hiroshima Bank and MetLife recognize the significance of providing equality in education and social participation for children, especially those in vulnerable situations. This program not only supports facilities helping children directly but also strengthens community bonds through partnerships with local welfare organizations.

Contribution Mechanism

The funding method employed is innovative; it derives from the sale of MetLife's single premium personal annuities and whole life insurance policies over a six-month period. By multiplying the number of policies sold by 2,000 yen, the total amount is then evenly split between both organizations for donation, demonstrating a collaborative effort in contributing toward the community's welfare.

Cumulative Donations Over The Years

Since the inception of this program, the cumulative donation has reached a remarkable total of 32,226,000 yen, with each organization contributing an equal 16,113,000 yen. This figure reflects a sustained commitment to children's welfare over many years and highlights their ongoing partnership in creating a positive impact.

About the Hiroshima Children’s Dream Foundation

The Hiroshima Children’s Dream Foundation is dedicated to the healthy development of children, ensuring that they are raised in a secure environment where parents receive necessary support. Established on February 23, 1996, the foundation engages in various initiatives that include:

• - Creating safe environments for childbirth and child-rearing
• - Supporting family assistance programs and initiatives aimed at nurturing parent-child bonds

Facility Beneficiaries

Several children's facilities in Hiroshima have been identified as beneficiaries of the latest donation, including:
1. Toyohama Gakuin (呉市)
2. Maruishi Children’s Home (廿日市市)
3. Jinfuen (呉市)
... (and 9 more facilities)

Additionally, infant care homes and foster parent associations have gained support, illustrating a comprehensive approach to child welfare in the community.

Utilizing the Donation Funds

The funds contributed through this initiative are allocated to numerous supportive programs within the beneficiary organizations, such as the "Father's Support Program" and the "Parent-Child Bonding Program" targeting first-time mothers. Furthermore, various recreational activities and experiences for children in care units are funded, ensuring that every child has access to diverse experiences and community engagement, whether it is through field trips or facility upgrades.

Commitment to Future Generations

Both Hiroshima Bank and MetLife Life Insurance remain dedicated to enhancing the environment in which children grow up, supporting initiatives that advocate for their welfare. This ongoing partnership demonstrates the potential of corporate entities to positively influence societal challenges, and the impact resonates within the community — ensuring that children continue to have a brighter future ahead.

Through their collaborative efforts, Hiroshima Bank and MetLife Life Insurance set a powerful example of how businesses can take significant strides in the field of social responsibility, particularly when it comes to the well-being of future generations.