AITO Pioneers Global Growth through Product Excellence and Market Recognition

AITO Sets the Stage for Global Growth

As the world moves towards smarter and more luxurious mobility solutions, AITO, a premium brand under the SERES Group, stands at the forefront. At the 2026 Paris Motor Show, AITO showcased its commitment to revolutionizing the luxury automobile sector through exceptional engineering and advanced technology. This brand is driven by its philosophy that "Intelligence Redefines Luxury," which seamlessly combines traditional luxury with cutting-edge technology, offering a fresh perspective in the automotive industry.

Entering the European Market

AITO is gearing up for its European debut in the autumn of 2027, aiming to leverage its previous successes in product development and customer experience. With a focus on intelligent and luxury mobility, AITO plans to introduce its advanced vehicles to a market that increasingly values both performance and technology.

The SERES MF Platform

At the heart of AITO's vehicles is the SERES MF platform, designed to integrate various propulsion systems, intelligent safety features, and a central hub that connects the vehicle's components. This platform supports multiple configurations, including BEV, REEV, and PHEV options, ensuring that AITO can meet diverse customer needs. Moreover, the intelligent safety systems are engineered to provide comprehensive protection, enhancing the travel experience.

The intelligent chassis offers agile handling and smooth driving for an enjoyable ride, while the central hub coordinates critical functions of the vehicle, enhancing overall integration. The combination of these features aims to provide a seamless driving experience, making AITO vehicles a competitive choice in the luxury sector.

SERES Super Factory: A New Era of Manufacturing

Complementing the SERES MF platform is the Super Factory, where AITO's vehicles are designed and produced. This facility represents a revolution in automotive manufacturing, featuring complete automation of key processes and the integration of cutting-edge technology throughout the production line.

Equipped with over 3,000 collaborative robots and employing advanced AI visual inspections, the Super Factory ensures high-quality control and efficient manufacturing processes. Each vehicle is assigned a digital record, guaranteeing traceability and quality assurance at every step.

A Thriving Ecosystem and Global Partnerships

AITO's aspirations for global growth are bolstered by partnerships with top suppliers worldwide, focusing on critical vehicle components such as high-performance batteries and advanced thermal management systems. This collaborative approach strengthens AITO's engineering capabilities and ensures the high performance and reliability of its products.

In addition to sourcing quality components, AITO is developing a localized service network, providing intelligent diagnostics and mobility services while ensuring the availability of spare parts and customer support across its market regions.

Achievements and Industry Recognition

AITO's growth is reflected in its rising brand value and recognition within the luxury automotive sector. In April 2026, Brand Finance's Automotive 100 ranking placed AITO among the top ten luxury car brands globally, distinguishing it as the sole Chinese brand featured in this accolade. Domestically, AITO has captured significant market share, especially with the AITO 9, which achieved the highest scores in the C-NCAP evaluation and led in the luxury PHEV SUV segment in J.D. Power's 2026 initial quality assessment.

Currently, over 1.2 million customers have embraced AITO vehicles, which have accumulated over 40 billion kilometers in travel, with 71% powered by electricity. The brand has seen substantial reliance on its smart driving assistance systems, further solidifying customer trust.

A Vision for the Future

"Intelligence at the service of luxury" is not merely a slogan for AITO; it encapsulates the essence of how the brand approaches vehicle development and production. Through stringent engineering and manufacturing standards, AITO aims to enhance the quality and reliability of its offerings, creating a strong foundation for future growth and innovation. As it prepares for a global expansion, AITO remains committed to delivering luxury vehicles that embody both technological advancement and customer satisfaction.

Founded in December 2021, AITO stands for "Adding Intelligence To Auto", reinforcing its commitment to blending intelligence with luxury. Recognized as the leading luxury Chinese automotive brand in 2025, AITO has set new records for rapid delivery rates within the new energy vehicle sector, showcasing its exceptional quality and innovative approach in the automotive world.