PCHI Successfully Completes Auctions for Party City Brand and Amscan Assets Amid Bankruptcy Proceedings
PCHI Auctions for Party City Brand Success
Party City Holdco Inc. (PCHI) has reported that it has successfully conducted auctions for nearly all of its intellectual property and tangible assets related to the Party City and Amscan brands. This major move aims to generate valuable proceeds for stakeholders as the company navigates its Chapter 11 bankruptcy proceedings.
As a result of intense bidding, New Amscan PC, LLC, an affiliate of Ad Populum, emerged victorious in acquiring the Party City brand and related Amscan assets. Their winning bid, valued at $20 million, consisted of $16 million in cash along with further financial incentives. This amount notably exceeds their initial
Topics Consumer Products & Retail）
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