Celebrate Japanese Culture with Vans: Introducing the 'Japan Culture T-Shirt'
ABC Mart is set to launch its exciting new spring/summer 2026 collection featuring the 'Japan Culture T-Shirt.' This innovative design harmoniously merges traditional Japanese cultural motifs with Vans' legendary checkerboard pattern. The release date is January 29, and it will be available at all ABC Mart locations and the official online store.
The 'Japan Culture T-Shirt' collection is complemented by a captivating visual and promotional video, offering a glimpse into the intricate blend of tradition and modernity that this line represents.
A Closer Look at the Design
This unique collection introduces several new graphics that reflect the vibrant life and tradition of Tokyo's downtown areas. Noteworthy designs include:
- - 'NOREN' SS TEE: Featuring a playful graphic that combines the iconic checkerboard with a traditional noren curtain, marked with the character 'yu,' symbolizing public bathhouses.
- - 'TAIYAKI' SS TEE: Inspired by the beloved Japanese fish-shaped pastry, this tee integrates a fun twist synonymous with Vans.
Additionally, fan-favorites from the previous series make a return with fresh designs:
- - 'KABUKI 2.0' SS TEE: A modern take on the classic Kabuki theatre, incorporating the VANS logo in an artistic brushstroke style alongside the checkerboard motif.
- - 'DARUMA 2.0' SS TEE: A whimsical representation of the traditional Daruma doll, known for bringing good fortune.
Each t-shirt is available in classic colors like black and white, sizing options ranging from S to XXL, and is priced at ¥4,950 (tax included).
Showcasing Tokyo's Vibrant Culture
The visuals and video associated with this collection proudly feature Tokyo’s lively public baths and bustling neighborhoods. They convey an effortless and relaxed atmosphere that aligns perfectly with the spirit of both Japan’s traditional culture and Vans’ distinct aesthetic. This campaign not only promotes the new t-shirt collection but also captures the essence of Japanese heritage and modern streetwear.
Company Background
ABC Mart, established in June 1985, operates under the leadership of President Makoto Noguchi. Headquartered in the sleek Mori JP Tower in Azabudai, Minato-ku, Tokyo, the brand specializes in the retail of footwear, clothing, and accessories along with designing and manufacturing shoe products.
For inquiries, customers can reach ABC Mart at 0120-936-610, available from Monday to Thursday, 10:00 AM to 5:00 PM (Japan time).
As the fashion landscape evolves, the 'Japan Culture T-Shirt' promises to connect wearers with both the rich traditions of Japan and the playful charm of Vans, making it a must-have for fashion enthusiasts in 2026.