#United States #Atlanta #Family Entertainment #Chick-fil-A #Play It Forward

Chick-fil-A Launches 'Play it Forward': A Unique Family Game Show

Chick-fil-A, the well-known fast-food chain, is expanding its dedication to community engagement by introducing a new family game show titled 'Play it Forward.' This original series is set to captivate audiences with its blend of energetic challenges, heartfelt stories, and a deep sense of gratitude. Available for streaming on the Chick-fil-A Play™ App as well as YouTube, the show presents a fresh and engaging approach to family entertainment.

A Show with Heart

'Play it Forward' invites families to engage in healthy competition across five exciting episodes. Each half-hour installment features a single family facing a variety of unique physical challenges, all topped off with a heartwarming twist. At the end of each episode, the participating families will have the opportunity to give their winnings to local unsung heroes, including veterans, mentors, and other vital community figures who have made meaningful contributions to their lives.

Hosted by Andrew Allman, a Chick-fil-A local Owner-Operator, the show brings a personal touch to the family-oriented content. The challenges are not only about winning but also about recognizing and rewarding those who often remain in the shadows, performing noble acts in their communities. Families will engage in novel competitions that reimagine popular sports, like 'Splashketball' and 'Cherry Launch', making for an entertaining experience that resonates well with all age groups.

Meet the Families and Their Heroes

The series features a diverse cast of families, each competing to honor a specific local hero. For instance:

• - The Omagbemi Family from Houston shares their story to pay tribute to Randall, a veteran who supported their daughter Jaide during her medical challenges.
• - The Prunier Family from Paxton, Massachusetts highlights Susan, their delivery driver who displayed immense bravery to save their son.
• - The Contreras Family from Racine, Wisconsin honors Nicole, a widow of a sheriff deputy who turned her challenges into a mission for the well-being of fellow officers.
• - The Furlow Family from Louisville emphasizes their support for Elizabeth, an individual who has rescued over 700 dogs through fostering.
• - Lastly, the Chin Family from Covina champions a beloved crossing guard, Patricia, for her unwavering service to the community.

Creating Meaningful Connections

Dustin Britt, the Executive Director of Brand Strategy at Chick-fil-A, expressed the company's goal in launching this series: "At Chick-fil-A, we understand the importance of serving families beyond our restaurants. We know there is a growing need for high-quality, family-friendly content – something that parents and kids can enjoy side by side. 'Play it Forward' brings that together, creating a free experience that allows families to enjoy time together while supporting community heroes."

The show not only aims to entertain but also fosters a sense of gratitude and awareness of the quiet heroes within local communities. Each episode concludes with an emotional reveal, where families surprise their honored heroes with their collective winnings, often resulting in heartwarming and moving moments.

Enjoying the Show

Viewers can access 'Play it Forward' within the "Watch" section of the Chick-fil-A Play™ App, which serves as a digital hub for families looking for engaging and wholesome entertainment. The app is free to download on both the App Store and Google Play, and of course, the series is available on YouTube.

Chick-fil-A is not just a brand but a community-driven company with a strong foundation in family values. Through initiatives like 'Play it Forward,' they strive to continue their legacy of giving back while providing fun and engaging content for households across the nation and beyond.

As they expand globally, with plans for restaurants in the UK and Singapore, Chick-fil-A remains committed to their roots, which includes honoring and supporting the communities they serve. With their innovative approach to family entertainment showcased in 'Play it Forward,' the company reinforces its position as not just a fast-food outlet but a vital part of the community fabric.

For more information about Chick-fil-A or to watch 'Play it Forward,' visit Chick-fil-A's website.

Stay Connected

Join the conversation about 'Play it Forward' on social media platforms using the hashtag #PlayItForwardChickfilA, and share your own stories of local heroes who deserve recognition.