#Italy #Bologna #Linglong Tire #CROSSWIND #LEAO

Linglong Tire's Standout Presence at Autopromotec 2025

The Autopromotec 2025 trade show officially opened its doors, and Linglong Tire took center stage by showcasing its three leading brands: LINGLONG, CROSSWIND, and LEAO. This marks a significant move for the company as it continues to deepen its penetration into the competitive European market, demonstrating its commitment to innovation and advanced technology.

Innovative Product Offerings

Linglong proudly exhibited several state-of-the-art products aimed at meeting the diverse needs of modern drivers. Among the highlights was the Linglong Sport Master, a high-performance tire designed for passenger vehicles. This tire is engineered to excel in handling and traction. Recent tests conducted by the authoritative European automotive magazine AutoBild revealed impressive stopping distances of 25.8 meters on wet surfaces and 34.4 meters on dry roads. This performance underscores the product’s capabilities in real-world driving conditions.

Moreover, the enhanced model Sport Master e has been specifically tailored for electric vehicles, utilizing a highly elastic rubber compound that improves driving range by 8%. Additionally, the LLST noise reduction technology incorporated in this tire helps decrease cabin noise by 3.2 decibels, thereby providing a quieter, more comfortable driving experience.

For utility vehicles, Linglong introduced the Dura Master Van e, which made its global debut at the event. Utilizing advanced low rolling resistance technology and a heavy-duty design, this tire is set to meet the demands of high-load logistics, making it an ideal solution for European markets.

TBR Tires Making Their Mark

The event also marked the first collective introduction of Linglong’s TBR (Truck and Bus Radial) tires produced in European factories. Designed with both long-distance and urban transport in mind, these tires comply with strict European environmental standards, offering low rolling resistance and high wear resistance. They represent reliable choices for the utility vehicle market, combining performance and durability.

A Brand Synergy for Market Growth

By adopting a three-brand strategy with LINGLONG, CROSSWIND, and LEAO, the company has significantly boosted its footprint in Europe. This strategic approach focuses on localized research and development, manufacturing, and marketing strategies, positioning Linglong as a key player in the European tire industry.

• - LINGLONG: Known for its comprehensive tire solutions, it pioneers green innovations aimed at reducing carbon emissions across the product life cycle and sets industry standards for sustainable practices.
• - CROSSWIND: Specializing in high-performance tires, this brand caters to specialized mobility needs with a range of all-season and winter tires that offer versatile solutions for varied driving conditions.
• - LEAO: This brand targets younger demographics with its flagship all-terrain and urban tires for SUVs, designed to tackle rugged terrains while maintaining urban driving comfort.

Linglong's Strategic European Development

Linglong’s strategy in Europe continues to gain momentum, showcased by mass production efforts in its local factory and pivotal partnerships with elite football clubs, including Chelsea and Real Madrid. At Autopromotec 2025, Linglong effectively demonstrated its wide-ranging capabilities, from product development to market introduction. The company remains committed to advancing technological innovations and modernizing the industry to not only meet but exceed global users' expectations.

With this event, Linglong Tire is set to reinforce its position in the highly competitive European market, showcasing its dedication to pioneering advancements and catering to an evolving clientele.